Admin

The Emotional Connection - Benefit of Staging

By
Home Stager with Styled to Sell

Most of us are aware that the staging process includes: creating great curb appeal, de-cluttering, removing personal items, updating, cleaning and proper furniture placement for an open, bright and inviting environment.

 Once all of this is complete, what actually clinches the deal is the connection of the buyer to the house.  Here is an example: As the couple walks through the house, they stop in the dining room and the woman thinks, “This room is so large that I can have all my family here for Thanksgiving Dinner and I have never had the space to do that before.  It will be perfect.”  She is actually seeing all her family together in this space and it makes her happy to be able to host this holiday for the entire family.

In the family room, her husband sees the perfect spot for his easy chair and flat-screen TV, and he visualizes having his friends over to watch sporting events and celebrating the wins of their favorite team.

 These are the emotional connections needed for this couple to decide that this is the house they want to purchase, and now they are more likely to make an offer.   

It is the most important final step which leads the buyer to their dream home.