Google Plus For Real Estate Professionals

Mortgage and Lending with Caliber Home Loans NMLS# 242952

You Tube Link to video

I was invited to Google Plus a few months ago by a friend in the mortgage business and completely forgot about the email for the most part. Finally, after seeing a webinar on Google Plus put on by Trulia and I dug up the email and subscribed.

Know that in 2008 and 2009 I was addicted to Facebook, it was the first social media site I really invested time in. Before that I really never wanted to connect on MySpace or Friendster and was not interested in tracking people down from high school, college etc.

I was invited to Facebook by a Realtor and saw it as the new way to communicate for business initially. Then once on Facebook of course the world eventually finds you. I think I was at a point in time of my life (mid 30’s) where it was great to hear from all these people from the past I may not have been interested in prior to that. I have done well generating business on Facebook as well; making connections with agents and helping old friends buy homes. I never really went out of my way to market my fan page…

That being said, lately isn’t it just too big? – I think I am ready for Google Plus and believe it could be a nice change. It allows us to be organized upfront. A fresh start! Check out the video above for more details but here are a few highlights of Goggle Plus…

Circles are Google Plus’ way of managing contacts. As a user of Google Plus, you’re able to group contacts together the same way you do in real life. For example, you can have Circles for your family, friends, clients, and business contacts, then choose what information is shared with which Circles each time you post. When using Google Plus for real estate, circles makes it easy to keep your personal life and business life separate.

Huddles is basically a group messaging system. Instead of having to call, text message, or email multiple people about a single event or topic, you can start a Huddle, allowing everyone involved to contribute to the same conversation. Group messaging everyone involved in an upcoming meeting is a great way to use Huddles and Google Plus for real estate.

Hangouts are video chats in which multiple people are able to participate.

Right now Google Plus is still in its beta stage which means you need an invite to get on. Having said that the site received more users the first 20 days than Facebook or Twitter did in their first three years so it’s safe to say Google Plus will have a huge impact on the social media world.

If you are successful at marketing on Twitter and Facebook keep up the great work but don’t ignore Google Plus!

Trulia Mike Mueller Webinar:



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Francine Viola
Coldwell Banker Evergreen Olympic Realty, Olympia WA - Olympia, WA
REALTOR®, In Tune with your Real Estate Needs

Hi Garrick...I love your video!  Awesome!  I'm doing my research on Google + and came across your blog, which is helpful to me.  I may have to take you up on your offer as I'm sure I'll have a lot of questions.  Thanks for your post! 

Nov 15, 2011 08:21 AM #1
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