Make the most of your Real Estate Facebook page

Services for Real Estate Pros with Flaretag

Most Realtors today have a facebook page for their business but only a few actually use it to promote their listings. I agree that only using your page to promote your listings could be annoying to your fans. However there is a balance and posting your listing updates and open houses can benefit your fans as well.

Most of your fans would most likely be the people that live in the neighborhoods that you sell. They probaly like to be updated about what's going on the neighborhood and follow your page to get updates about local businesses, farmers markets, community updates, etc. Because you do update them on those things, right?

I bet they're also curious about what the house down the street sold for, or what open houses you have next weekend. We're all curious and like an opportunity to peek into our neighbors houses.

Now, why would that be important to you? Why would you let them know on facebook? Well, what if they know a friend that's looking for a house, maybe they can quickly advertise it on their wall. Maybe they have something nice to say about you on that faceboo page.

There's tremendous value to sporadically update you facebook fans on your listing inventory and open hosues.

Do you agree? If you do and want to get started, we make promoting your listing on facebook really really easy. Check this out and let me know what you think on the comments.

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Comments (3)

Kathy Toth
Ann Arbor Market Center Keller Williams - Ann Arbor, MI
Ann Arbor Real Estate Experts - Kathy Toth Team

You have just given all of us some great suggestions - Thank you Daniel.  I will be putting them to good use.

Nov 10, 2011 12:40 PM
Debbie Laity
Cedaredge Land Company - Cedaredge, CO
Your Real Estate Resource for Delta County, CO

I'm just worried about what happens to that listing once it gets posted on other pages. If there's a change to the listing, price reduction, or it sells, or whatever, than you have no control over that listing.

Nov 10, 2011 01:15 PM
Daniel Arroyo
Flaretag - San Diego, CA

Thanks for your question Debbie. This is exactly what we target with our products at Flaretag. Unlike Zillow, Trulia and other listing sites. The listings that you promote through us are created, matainined and owned by you. We simply give you the tools to use social media and mobile without complications.

I would appreciate your feedback on the approach.

Nov 10, 2011 01:25 PM