This is not a tutorial, how-to piece, case study, or opinion. The following is reality and what I noticed immediately after launching my personal profile on Google+. There is one reason why you must launch a Google+ personal profile or business page: search engine optimization.
The shocking and disturbing truth about Google, the search engine, is their bias toward indexing their own products in search engine results pages aka SERPS. Although never disclosed, many SEO experts have identified a number of algorithmic characteristics that help or hurt your search rankings on Google. One of the most important factors is the "seasoning" or length of time a blog, website, video, podcast, or social profile. Unfortunately, Google has decided that Google+ accounts, no matter how new the social network still is, are more important than sites with years of seasoning.
#1 Reason to Adopt Google+
What happened to the SERPs after I launched my Google+ personal profile in October 2011? Nothing short of a miracle. According to Google, my personal profile on Google+ now ranks #1 page one on a search of my name: Dean Guadagni.
My Social Online Presence
The following is a list of profiles, sites, entities I have created on the Internet beginning in 2007. The most important factor to understand is the seasoning or length of history I have online.
- author deansguide blog March 2007
- deansguide Twitter account June 2007
- dean guadagni Facebook profile 2008
- dean guadagni Plaxo profile 2008
- dean guadagni LinkedIn 2008
- ActiveRain.com Real Estate Social Network 2009
- dean guadagni Quora 2010
- author InnerArchitect.com 2008
In addition I have written guest posts or had my writing featured on SearchEnginePeople.com, TheLadders.com, ChicagoSunTimes.com, ComputerShopper.com, Reuters and a number of other powerful sites.
Bing, Yahoo, DogPile, Ask, AOL, DuckDuckGo, Yippy
Fact: None of these search engines, making up the rest of the search pie, rank my Google+ profile (5 wks old as of this writing) #1 on page one of a search query for "Dean Guadagni."