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Yard Sale Networking

Real Estate Agent with Keller Williams First Coast Realty

You'd really be surprised at who you'd find looking for bargains at a yard sale. I saw the local doctor, people from church, people running for office, a newspaper publisher, the street cleaner, the antique dealers, and so many people today that now have my business card all because of a yard sale that I made $60 at. I kind of like being in one spot where people are so that I can promote my business. It gives me something to talk about and hopefully some business elsewhere. A lady who was at the community yard sale said that I was "spry" and that she would definitely be referring business my way, because I'm so cheerful and she knew that I would do a great job for anyone! She said that she can tell how much I care! That's so awesome! Maybe later, it will pay off.

I find that a friendly smile and a free "something" will always make people remember me. What's great is that it's neutral turf! No high pressure sales. I'm not bothering anyone at their home. It's win win for everyone.

So, business is slowing down? Actually, mine is getting going! Buyers galore!

I'd prefer to have more listings, but I'm ok with the buyer leads that I'm getting daily.Most of my business lately has been because of my website which tells me that I need to keep marketing it! They don't all pan out, but I'm guessing they never do. Right now, I'm trying to focus on lead generation, lead generation, lead generation.

What are you guys doing in this slower market? Seems to me right now in my farm area it's slow, then fast, then slow, then fast. What's your experience and what are you guys doing to keep the momentum?

Cheryl Hale
SMP Mortgage, Inc - Plymouth, MI
Mortgage Loan Originator NMLS#276668


Interesting the places we can find to network outside of the traditional "business" network functions.  I think it's so much better when people see us in the community when we our just ourselves, so to speak.

Glad to hear you have buyers galore - that's great. There are some realtors in my area (southeast FL) that are doing quite well - they seem to be doing it with savvy marketing on the internet and referrals. One local realtor concentrates on the first time homebuyer and she has educated herself on grant programs that are available.  She also conducts  workforce housing assistance seminars..she just pretty much gets herself out there in the community.

Nov 09, 2007 06:59 AM
Sarah Eubanks
Hill Valley Financial Services - Oregon City, OR
Preferred Oregon Loan Consultant & Notary Public
Christy ~  Great job!  They say that necessity is the mother of invention!  Look at you go!  Keep us posted on the progress of those clients...and have a really wonderful weekend!  :)
Nov 23, 2007 07:51 AM
Susan Picano
Better Homes & Gardens RE, The Masiello Group - Gorham, ME

I've been trying to get creative.  I HAD a yardsale in the fall, that helped me to get to know a wider spread of my neighbors of whom are in my farm area.  We'd discussed an old 4th of July tradition in the neighborhood and I got the idea to have an Open House for the holidays.  I invited my entire neighborhood.  Let me tell you, what a great way to "get in" with your neighbors.  Those that couldn't come sent me notes, completer strangers that have seen my card many times I've not got a personal relationship with to some extent. 

 I sent my calendars out with a small flyer that had my girls' picture on it.    I figured most in the area do not know me, but their kids sure as heck know mine and I know those flyers ended up  on a lot of refrigerators, even if the calendars didnt!

  I'm just trying to spread my wings, the buyers are out there, they are just taking their sweet time which means a lot more showings, a lot more gas... but I have no worried because I know it will all pay off in the end. 

 While it is slower I'm trying to work harder on having more listings.  I figure they may be sitting longer but sooner or later if you gather up a good amount they will sell...  I'm thinking of them like a nestegg for the future.  I'll turn my car around to get the info on a FSBO at this point. 

 My thinking is to just keep plugging, change things up that aren't working and the results will come. 

Jan 10, 2008 11:51 PM