People are constantly talking about Facebook, Twitter and YouTube. But what about LinkedIn? That's where business is supposed to be done, right? While I want to keep up with my friends, I really want to drive more sales. So why isn't LinkedIn more popular and talked about?
I ran across an article from BusinessInsider.com through a link on LinkedIn of all places called How Linkedin's Lousy Sex Appeal Could End Up Killing It. You can read the whole article here: http://www.businessinsider.com/heres-the-no1-problem-at-linkedin-right-now-lousy-sex-appeal-2011-11.
So what do you think about LinkedIn?
Do you use it to prospect for new business or keep up with client and referral partners? If you use it for prospecting, do you actually contact people through LinkedIn or just use it for research and contact the person through other means?
I had over 820 connections on LinkedIn, but that number is falling as I delete people who I don't really know. When I first got on LinkedIn I thought I should connect to anyone who invited me. I now realize that I should only be connected to people I actually know. So I'm deleting and am down to 750. I probably have another 100 or so yet to delete.
Let me know your thoughts.
By the way, if any of your LinkedIn connections work for companies which lease office space, I'd like to be introduced to them...the old fashioned way - email or phone call.