If you can't here the screams for help, perhaps it's because of all the complaining you've been doing. The Real Estate Market that we are experiencing is a natural part of Business.
- It is NOT NATURAL for Real Estate prices to escalate yearly in double digits.
- It is also NOT NATURAL for Seller's and Agent's to price properties at $25,000 TO $50,000 above market.
If this is the kind of market you have been experiencing or even worse if this is the only kind of market you know, I FEEL SORRY FOR YOU!
For you do not have a clue what the Real Estate Market is Like. So what is the Job of a Real Estate Agent then?
It is a Business that requires the Agent to have and use :
- Negotiation skills
- Psychological skills
- Social skills
- Marketing skills
- And the list goes on and on
It is almost easier to define what Real Estate IS NOT!
Contrary to the last few years popular belief, it is not:
- The easiest job in the world
- Where the biggest decision you will make all day is where to have Coffee at
- A job that you can do part time because everything sells, RIGHT?
Update : It is not our Job to :
- Tell Seller's what they must sell there home for
- Tell Buyer's what they must pay for a home
It is our Job to bring Motivated Buyer's and Seller's together where market conditions will determine the value of the asset.
If you are not the busiest you have ever been right now, it is because you do not know what it takes to be a Great Agent! For a Great Agent is Busy marketing, Prospecting, Showing and writing Contracts!
Contrary to popular belief, being busy is not all about showing properties to the 40 or so people who drove by your new listing. That kind of thinking was developed in the recent hay days of the market. It is also the kind of thinking and mind set that will have you out of business before you even know it. I would venture to guess that there are allot of you this very moment who are out of the business, YOU JUST DON"T KNOW IT.
Some years ago a Real Estate Agent friend of mine was working in a small community that had lost most of it's Jobs. People were terrified and I thought it must be a terrible market to be in.
NO JOBS = NO MONEY= NO SALES
Without a job and money how would any one buy a Home I wondered. My friend pointed out : That my Friend is Defeatist Thinking! This is a time for opportunity he said. This Market will not stay like this forever. Those Agent's that are sitting on their posterior proclaiming DOOM and GLOOM are my biggest asset he went on to say.
What are you talking about I wondered. His philosophy of Selling Real Estate was Simple. The first thing you need to do is to Identify how many transactions per year you want to do. If you live in an area that does that many then just make sure YOU DO THEM. Thats right if you want to do 100 transactions a year and the history of your area is only 50 in a year then you are in the wrong area.
The Rest of it is WORK. The basic skills of the Real Estate Agent. It is not about dressing up in the fanciest clothes or driving the Biggest Car. It is the fundamentals of Real Estate Sales.
Do you WANT TO BE NUMBER ONE ? Do you WANT TO BE A SUCCESS ?
Then go to work. If you do not have the Skills then develop them. Or better yet just sit back and let the rest of us fly on by.
Are you looking to purchase some of the greatest real estate in the WORLD? Do you want to be notified of new properties coming on the Market in and instant. Stay ahead of the Competition. Get the Best Buys.
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