Today's consumer is adept at researching homes online and now has moved on to researching the sales associates they want to work with. What will they find when they research you? In a recent article in the REBAC June 2011 newsletter, a mind-blowing list of sites was published where consumers are writing reviews about YOU! So, even if you are monitoring your online reputation with Google Alerts, this may not be enough.
Where are they talking about us? There is a host of specialized agent review sites. Some of them include: Incredible Agents, Quality Service Certification,Rate My Agent, Real Estate Ratingz, Zillow, Agentopolis and of course LinkedIn. According to Sara Bonert at Zillow, 30,000 agent reviews were calculated by the end of March 2011.
Also, don't forget the general review sites where not only real estate is reviewed. These sites include Angie's List, Google Places and Yelp.
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