Why You Need Big Metal Chickens and Squirrels in Your Posts!

By
Real Estate Agent with RE/MAX Elite 513.520.5305 www.LizTour.com SAL.2002007747

SquirrelWhy You Need Big Metal Chickens and Squirrels in Your Posts!

BIG METAL CHICKENS?  TREE RATS?  In my blog??!  NO WAY! 

First off, we're NOT crazy. And we're not literally advocating putting Big Metal Chickens and Squirrels in your post, UNLESS that is the theme of your blog post for the day.

But what we are advocating is EYE CANDY.  And no, we're not talking about centerfolds and Chippendale dancers (although that WOULD work, but your post might not get read AT ALL).  Rather, we're covering photos and graphics to liven up your posts.  But BLiz, shouldn't my post be judged on CONTENT?  Well, yes, but.... frankly "most" humans need more than just good content to grab and keep their attention.  At two paragraphs I'm probably already losing some folks if I don't have a little added something-something to break up the post.

This is especially true if you're using the default black Arial font size 10.  It really tends to run together, and face it, many of us don't have the eyesight we had decades ago.  Given choices of elsewhere to read, your content better be REALLY compelling to justify the eye strain.

Squirrel and catIn a perfect world, you've got a photo you've taken yourself to illustrate your posts.  But that's not always possible.  If we're doing a localism post, we'll look for something that at least identifies with the place or event.  Perhaps the event or business has photos available on their website available for use (some have a media section, others we email/call for permission to use).  If a market report, put some home photos in the post. 

If those sources don't work, www.morguefile.com and commons.wikimedia.org have also proven to be good sources of allowable photo use (check the licenses prior to use!).  Don't just take something from Google Images without confirming COPYRIGHT and allowable use (unless you like getting attorney letters and requests for large checks from your account!).

And sometimes you may come up empty on the search and do you really want to spend 30 minutes looking for a photo?  ....e.g. Big Metal Chickens didn't return any free use results.  But squirrels?  People are nuts about 'em!

And once you add your photos or graphics, make sure you add some white space around them!  It's easy to do, just go to the second tab on the insert photo (first tab is your descriptions) and load some spacing numbers in the Vertical and Horizontal boxes (we use 5 and 8).  If you want a border, put a number in there too, the larger the number, the thicker the border.  Don't want black for your border?  On the same tab there's a Style section of what looks like code, find the word black and replace it with the color you want (blue, green, whatever works for you, see the picture frames for examples).

And depending on the length and subject matter of your post, one graphic may not be enough.  Do some trail and error with positioning to get your size and placement  to something you can be happy with, and that will keep your readers engaged.

We hope you find the tips helpful!

Keep on Blogging,

Liz and Bill aka BLiz

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Serving Warren County Ohio & Adjacent Areas

 

The Liz Spear Team of RE/MAX Elite
Elizabeth Spear, ABR, CRS, Ohio License SAL.2002007747

William (Bill) Spear, CRS, Ohio License SAL.2004011109  Kentucky 77938
Ask for us by name if you visit the office!

EHO Two locations: Lebanon & Mason, OH
Bill Direct:  513-520-5305
Liz Direct: 513-265-3004     
Fax: 866-302-8418

MailTo:  Liz@LizSpear.com

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  1. Don Sabinske 11/26/2011 10:27 AM
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Ambassador
2,694,755
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Pat, We've heard it from others and we've done it ourselves.  There's a point that if it's too difficult to read, we're on to something new.  We'll give a newbie a bit more leeway in this regard, but a 300 word wall of words is tough to get through.

Nov 26, 2011 01:51 PM #27
Rainmaker
1,164,704
Jane Peters
Home Jane Realty - Los Angeles, CA
Los Angeles real estate concierge services

There are plenty of squirrels on our golf courses.  I am off to take pictures.  You never know when I will need one.

Nov 26, 2011 04:34 PM #28
Rainmaker
1,765,771
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

Thanks for the post Bliz. Good visuals are important to keep the reader reading the content, finding images takes some time.

Nov 26, 2011 06:47 PM #29
Ambassador
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Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Jane, The little furry critters are everywhere, and yours porbably look a bit different than our regional ones :)

Tom, Often getting the right graphic is more time consuming than the actual writing, but that last bit of polish may make or break the post.

Nov 26, 2011 11:27 PM #30
Ambassador
3,676,995
Patricia Kennedy
RLAH Real Estate - Washington, DC
Home in the Capital

Hey, Liz and Bill!  I included this post in Last Week's Favorites.  Have a great Sunday!

Nov 27, 2011 04:06 AM #31
Ambassador
2,694,755
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Pat, Thanks for the mention!

Nov 27, 2011 07:37 AM #32
Rainmaker
1,560,731
Carla Muss-Jacobs, RETIRED
RETIRED / State License is Inactive - Portland, OR

Suggested and I hope that idiot person who used pictures from Martha Stewart's website will READ THIS!!  I left a snarky comment.  Perhaps I now go and link to this post!!  Hmmmm . . . bookmarking for future reference . . . and . . . use.  (P.S. Great tip on the color change to the borders!)

Nov 27, 2011 08:23 AM #33
Rainmaker
2,113,552
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

If a post doesn't have some pictures and white space, it's a good chance I'm leaving as fast as I arrived.  Great pointers...love the tip about changing the border.

 

Nov 27, 2011 10:54 AM #34
Rainmaker
601,332
Donne Knudsen
Los Angeles & Ventura Counties in CA - Simi Valley, CA
CalState Realty Services

BLiz - Great post!  I am guilty as charged!  If a post is too hard to read (wall of words, small print, etc...), I will move on.  Although, if the title really catches my eye and the info sound good, I have been known to read some pt. 10 wall of words but the first thing I say in my comment is that they need to break the post up into easier to read paragraphs and add a couple of pics in.

Nov 27, 2011 11:27 AM #35
Ambassador
2,694,755
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Carla, I think we picked that up from Richard Weisser some time back.  I usually don't border, but have been using it a bit more often.  Good luck with your Martha Stewart project :)

Sharon, It's more of a challenge, and fortunately someone tipped us to it early on to avoid the wall of words :)

Donne, I can make my way through most, but sometimes it is just too hard.  At least you're tipping them off on how to fix it.

Nov 27, 2011 11:43 AM #36
Rainmaker
771,472
Kasey & John Boles
Jon Gosche Real Estate, LLC - BoiseMeridianRealEstate.com - Boise, ID
Boise & Meridian, ID Ada/Canyon/Gem/Boise Counties

Thanks for this post Bliz, this is one of many things that is difficult for me and I want to work on.  I will bookmark this for reference.  Thanks also for all your help and suggestions to me, you are great help! -Kasey

Nov 27, 2011 05:14 PM #37
Rainmaker
324,603
Barbara Calwhite
Keller Williams Realty of Southwest Missouri - Joplin, MO
417-438-7387 Specializing in Relocation

I really like step by step instructions!!  They really make it a lot easier.  Thanks for the help.

Nov 28, 2011 12:52 AM #38
Ambassador
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Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Kasey, Glad to help! Once you get this part down it's a piece of cake to do it every time.

Barbara, You're welcome!  Having someone do this for us when we started helped us quite a bit :)

Nov 28, 2011 01:03 AM #39
Rainmaker
316,101
Sandy Acevedo
951-290-8588 - Chino Hills, CA
RE/MAX Masters, Inland Empire Homes for Sale

These are great tips to liven things up on the blog page. What is the name of the font that you favor on this blog?

Nov 28, 2011 02:47 AM #40
Ambassador
2,694,755
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Sandy, Verdana is the font we use.  Scribefire doesn't offer a ton of options, but that one in blue struck our fancy as being easy to read and adds some color too :)

Nov 28, 2011 03:07 AM #41
Rainmaker
1,535,286
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg IL Real Estate

What's wrong with 6 pt. Arial?

I hope that MANY people read this about putting some white space around their pics. But now you suggest adding colored borders?  Wait to see how that turns out!

Nov 28, 2011 11:05 AM #42
Ambassador
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Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Lyn, Nothing if someone has 20/10 eyesight :)  And for the borders, most people won't mess with it, but at least they know they can if they choose. 

Nov 28, 2011 02:23 PM #43
Rainmaker
588,465
Susan Neal
RE/MAX Gold, Fair Oaks - Fair Oaks, CA
Fair Oaks CA & Sacramento Area Real Estate Broker

Hi BLiz - I have been thinking about doing a very similar post!  I always have pictures in my posts and if I haven't taken the photos, they are from a site where I know I won't run into trouble.  And I don't understand why some people crowd their writing right up against their photos when leaving that little space and framing your pictures is so easy to do.  Hopefully your post will educate some who simply hadn't thought about it before.

Nov 28, 2011 04:46 PM #44
Ambassador
854,069
Brenda Mullen
RE/MAX Access - Schertz, TX
Your San Antonio TX Real Estate Agent!!

These are some terrific tips that I didn't even know such as making the border of my pictures a different color.  How cool is that?!  See...when I read your posts I learn sometin...Thanks...Here's sort of a Big Metal Chicken for you...

 

Metal Chicken

 

Don't say I never gave you anything :)!

Nov 29, 2011 12:14 PM #45
Ambassador
2,694,755
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Susan, I think the folks doing the photo crowding just didn't know how to fix it.  Hopefully this helps some :)

Brenda, Close :)

Nov 29, 2011 02:40 PM #46
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