3 Tools to Help Sellers Understand the Benefits of Staging
Previously, I posted Top 5 Reasons You Should Professionally Stage Your Home and it left me wondering if there are Realtors® who could use a credible marketing tool for their clients? Are you familiar with RESA (Real Estate Staging Association)? If not, I highly recommend reviewing their website for consumer information and the latest statistics on Staging. I am a member, however, I do not work for RESA so this recommendation is simply that. If you're looking for help explaining the benefits of Home Staging without the pressure of alienating your Sellers, RESA offers a DVD titled, The Consumer's Guide to Real Estate Staging.
Your Sellers can learn:
· The benefits of staging and staging statistics
· How to get your home sold quickly, with less stress and possibly for more money
· How to find the right home stager by asking critical questions during the interview process
There's also a nifty, free Home Staging Savings Calculator on RESA's website that tallies up how much a Seller might expect to pay if they choose not to stage their home.
And, finally, offer to have a homeowner review a Professional Home Stager's portfolio. Before and After Photos are probably the most powerful tool in illustrating the impact Staging can make. Once they see how Staging increases the value, they'll understand how their home can sell quickly and for more money.
Cheers to a successful sale!
Kim Gaston
Front Porch Interiors, LLC
Home Stager, Interior Redesigner, Color Consultant
~ delighted to style Colorado Springs and the Front Range communities.



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