What can we do RIGHT NOW THAT WOULD earn your business?

By
Services for Real Estate Pros with Nucazza LLP & Home Buying Evolution, & Family Abstract, Inc

What can we do RIGHT NOW THAT WOULD earn your business for Family Abstract Inc?

I have been in the Title Insurance business for nearly 27 years, always http://www.familyabstract.comthinking outside the box, sometimes throwing out the box altogether.  For me, if we can keep 20 families employed by adding something remarkable that we have missed or others are doing, I want to know about it. 

Realtors and Mortgage Lenders Can you help me out?

  • If you could have your title company do anything, what would it be?
  • What has your title company done for you that simply blew you away?
  • Besides money, cars, tickets and bribes, what gets a title guy the next deal?
  • What do you wish your title company would do for you?
  • Name it... I want to learn!

What can we do RIGHT NOW THAT WOULD earn your business?

We enjoy a staff of nearly 20 people and by extension we are responsible for their families.  They seem to work 25 hours a day and 8 days a week.  We are surely thrilled to have the best  and most dedicated staff that I have seen assembled in our industry.

Knock on wood, we have an exemplary claims history, our Policies go out the door within 30 days of recordation, we 3 way triple reconcile everyday!

So Far.... So Good!

In 27 years we have mastered the 24-48 hour turnaround time for a refinance, 5 days for a purchase, we have closed loans everywhere from Pennsylvania to Portugal on everything from an office conference table to a hood of a car in the middle of the turnpike.  We accommodate closings day and night, weekends and holidays, I am affectionately known as "The Doctor On Call" until all settlements are completed for the day. We get all the mortgage payoffs, we get all the tax, water and sewer figures, we identify and get all judgment payoffs, we prepare pre-huds all day long, instantly, we service the multiple of clients we serve with individuality, respect, ethics and commitment.

We enjoy a staff of nearly 20 people and by extension we are responsible for their families.  They seem to work 25 hours a day and 8 days a week.  We are surely thrilled to have the best  and most dedicated staff that I have seen assembled in our industry.

Knock on wood, we have an exemplary claims history, our Policies go out the door within 30 days of recordation, we 3 way triple reconcile everyday!

We are stuck, I need your help, Name it, I want to learn!

We have sponsored outings, websites, open houses, Market Leader and Top Producer, we are on agent websites, we are available for seminars, webinars, drinks and happy hours! 

We have and remain part of Controlled Business Arrangements (ABA's), we have and remain part of marketing agreements as well as Joint Ventures (JV's) and any other 2/3 or 4 letter variation of legal profit sharing that our industry has devised.  This model is rampant on the East Coast especially in the Philly, NJ and NY arena.

Our clients are really home buyers however the Realtor community in our area has a virtual stranglehold on the home buyers as 98% of the Brokerage shops own or have a partnership in place with a title agency. Since title is not a "Household" word it is extremely easy to have the Realtor simply suggest the "in-house" agency to a home-buyer and ostensibly take every other title agency, including ours, out of the game!

What can we do RIGHT NOW THAT WOULD earn your business?

Family Abstract, Inc. has been a licensed agent of 3 out of the 4 major underwriters in the country for the last 10 years and my partner and I at Family Abstract spent 17 years together at my brothers title agency prior to his passing, for a total of 27 years in the business of Title Insurance.  We say yes, we understand Business risk verse title risk.  We must hear 4 "You can't insure that" until we acquiesce to the fact and cancel a deal.

We are stuck, I need your help, Name it, I want to learn!

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Comments (7)

Christine Cumming SeaRealEstate.com
Real Estate Capitola, Aptos, Scotts Valley, Watsonville - Santa Cruz, CA
Real Estate Santa Cruz and beyond 831.588.7767

Hi Glenn,  It always comes down to great business relationships, returning calls, treating your client as their #1 and taking care of business.  It seems that you have this covered.  You sure do care and that's where it all starts.  Good luck in 2012. - Christine

Nov 30, 2011 07:21 AM
Glenn Freezman
Nucazza LLP & Home Buying Evolution, & Family Abstract, Inc - Fort Washington, PA

Christine, The people that work for me deserve to be able to continue working for me.  Since the states we operate in doing title are all state regulated, all we have to compette with is service.  I live them!  Best to you as well in 2012, lets hope the Mayans were wrong!

Nov 30, 2011 07:35 AM
Tammy Emineth
Personal SEO - Website SEO and Real Estate Marketing - Marysville, WA
Content Marketer, SEO Teacher, Website Fixer

Merry Christmas!!! I hope you have had a wonderful year, better years to come and a glorious Holiday!!!

Dec 25, 2011 11:45 AM
Anonymous
Darlene
I have asked my agents that a hundred times... The answer I always get is "Find me some buyers or sellers". Good service goes without saying, but in this competitive market and fewer deals to go around the agents seem to want to leverage their orders, not all of them, but they are looking for help with technology, marketing, getting clients, kickbacks, etc. In my state, with SB133, we can't even buy a cup of coffee for an agent. We have to hone our skills at relationship building, knowledge, organization and quick response time. It's not the same job it use to be, our market place isn't what it use to be, but a very interesting one. I have had to learn to live on less money and work harder right now. Hoping to be ready when the market picks up.
Jan 07, 2012 02:43 AM
#4
Glenn Freezman
Family Abstract, Inc. - Horsham, PA

Darlene, With the advanet of legalized extortion under the guise of an "affiliated Business Arrangement", we are fighting to retain a business that at its best can only retain 50% of the profits after we split our net profit 50/50 with our "Realtor Partners"

Jan 09, 2012 02:54 AM
John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

Hi Glenn,  Customer service period! Keeping us in the loop and informed, making sure deadlines are not missed for commitments, surveys etc.  Being pro-active instead of re-active.  One thing I really appreciate is that when we are finally at the closing table some re-reinforcement to the buyer/seller that they made a great choice in Realtor.  Often times a transaction has rough spots and If a title officer can pass out some kudos it would be nice. You know building relationships!

Mar 21, 2013 01:55 AM
Glenn Freezman
Family Abstract, Inc. - Horsham, PA

WOW, John, how'd you find this one???  My father taught us all the "obvious" things when we were little, he called it "Potty Training for the real world".  Much of the things that you mention, we do as normal course.  My mother, always taught, Put everyone on a pedestal, so its easier to kiss their ass!  Thanks John!!

Mar 21, 2013 02:20 AM