Out of Hibernation

Real Estate Broker/Owner with Vic Steele, Broker CA DRE 01349863 CA BRE 01349863

 Valet Real Estate ServicesOut of Hibernation / Time to Feast

“You’re back Vic!” – That’s a phrase I have heard many times in the last few months.  “It’s good to have you back!”,  “I missed you!”.  It made me realize that I have apparently been in hibernation.  Growing up in Alaska; I am very familiar with the hungry eating habits of waking hibernators.  We are ravenously hungry, but still willing to share.  What a great time to launch our 3rd Annual Relationship-Based Food Drive!

Remember that I don’t go door-to-door looking for new business, I don’t call people without their permission and I don’t have my picture on shopping carts.  I don’t send out calendars with my picture on them.  I don’t even plant plastic American flags in your front yard at midnight on July 3rd.  That’s because I work By Referral Only.  I work for my friends, my family and the people that they care about.  That’s it.

Imagine your disappointment if you saw me settle to that course of business practice.  You’re at your favorite grocery store and you realize you just laid the bread against the face of Vic Steele, Broker, Valet Real Estate Services.  I know you would be disappointed to see that.  I would be even more disappointed to stoop to that.

My business model has not changed.  I work for my friends and the people they care about – no one else.  I depend on you to insist that your friends rely on me to help them with their home.  I don’t want them to “use” me.  Please ask them to rely on me.  Perhaps the food drive is the best way to introduce us?  I could send this letter to you as an email that you could forward to someone you care about with a note that says, “This is the real estate professional I want you to rely on!”

On December 8th, 9th and 10th I am collecting food for the Second Harvest Food Bank.  Just as we have always done our food drives, I’m volunteering to come to your home or workplace and pick up your donation.  I am asking permission to come to your house.  I hope to have a crew with me, helping me.  If not, I will manage to get every pound of food delivered.  If you would leave a bag or two of food on your front porch, I will give you a tax receipt for it and deliver it to The Orange County Food Bank on your behalf!  My goal is to deliver at least four trucks of food to them.  I know we can do it together!  Yes, you can leave boxes of food or a case of one kind of food.  They really need peanut butter, canned hams, cranberry sauce and dried mashed potatoes.  I won’t turn any food down!

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Valet Real Estate Services


A referral is sending someone you care about to someone you trust!

Vic Steele, Broker, CA DRE License No. 01349863
1250 N. Lakeview Avenue, Suite M, Anaheim, CA 92807



Comments (7)

Denise Hamlin, Broker/Owner
Cardinal Realty ~ 319-400-0268 - Iowa City, IA
Helping Happy Clients Make Smart Choices

I think I'll join in those voices Vic and say it's good to see you. It looks like you're going to be very busy collecting food for the Second Harvest Food Bank. Good Luck. Hope it's a huge success. ~ Denise

Dec 10, 2011 05:39 AM
Vic Steele
Vic Steele, Broker CA DRE 01349863 - Anaheim Hills, CA

It's good to see you too Denise.  The food bank was a tremendous success!

Dec 11, 2011 02:07 AM
Vic Steele
Vic Steele, Broker CA DRE 01349863 - Anaheim Hills, CA

1240 pounds of food collected.  Thank you for participating!!

Dec 12, 2011 09:22 AM
Tammie White, Broker
Franklin Homes Realty LLC - Franklin, TN
Franklin TN Homes for Sale

Vic, I am so impressed with your idea. To think you collected that much food is awesome. What a great way to help others.

Dec 27, 2011 10:01 AM
Vic Steele
Vic Steele, Broker CA DRE 01349863 - Anaheim Hills, CA

Thanks for noticing Tammie.  I can't endorse the method enough.  It takes quite a time commitment (and a not insignificant gas commitment) but the one-on-one contact with your clients is invaluable.  The look on their faces when they thank you for helping them to help others is priceless.  I get more hugs in those 3 days than all year long.

Dec 27, 2011 10:04 AM
Ernie Steele
Berkshire Hathaway HomeServices Homesale Realty - Lebanon, PA
Call me, let's get started!!! 717-304-2912

Hi Vic...I agree with everything in your second paragraph and I'll add that I'm not on diner placemats either...I'm getting to the 100% referral place slowly but surely...It was 80% in 2011, I just checked...I love doing business this way...Enjoy the New Year.

Jan 05, 2012 01:03 AM
Vic Steele
Vic Steele, Broker CA DRE 01349863 - Anaheim Hills, CA

My By Referral Only business model and my hard work is what has kept me successful during this recession Ernie.  The highest I have tracked in almost 8 years was a 93% referreral rate one year.  I haven't tracked last year, but I know it is over 90%.  Keep it up Ernie, you're almost there!

Jan 05, 2012 05:39 AM