As a stager, I have to make important calls all the time when counseling people how to best showcase a room for the least expenditure of time and money.
The solutions vary, but the one thing that doesn't is the introduction of CONTRAST to make the featurable elements stand out in the memory of buyers.
Nice Medium-dark stained cabinets don't stand out on a red wall, no matter how talented you are as a stager with accessories. A gallon of paint for $35 will to the trick, however.
The nicest flooring in the in the world won't do squat for an all-panel dining room with stained wood built-ins. But, a 69 cent maple laminate floor and another one of those $35 gallons cans of paint in a nice, light color WILL.
Neither of these rooms were staged, as it was not in either budget to do so, but the agents involved were smart enough to consult a professional stager for advice ANYWAY on what they COULD do with their budgets that they did have.
I don't tow the party-line that every house needs "staging", but I do wholeheartedly believe that every house going to market needs to consult a stager!
Michelle Molinari
Co-Owner, Feature This... Real Estate Staging, www.FeatureThisDotDotDot.com
Certified Property Consultant (CPC) & Certified Staging Professional (CSP)
SAR Staging Instructor, Staging and Redesign, www.StagingAndRedesign.com
Lead Conceptual Designer, www.CurbAppealConcepts.com
Vice- President of Acadiana Real Estate Staging Association, www.AcadianaRESA.com
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