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Ready or not, here they come! REALTOR REVIEWS!!!

By
Real Estate Agent with Texas Landmark Properties

 

Ever stay in a cheap motel and you feel a little silly since you Google them all and picked the cheap one because you liked the picture.  We all have done that if you travel a lot.   Honest and real reviews about motels, movies, restaurants, and plumbers can actually be a great thing. It can save so much time and money if you find several people saying the place/person is trustworthy and likable.  And the same with the reviews that certain folks should be avoided like the plague. As for me,  I don't travel anymore without looking and trying to see if I have a very difficult night in my immediate future.

Now comes the Houston Association of Realtors or www.har.com with their new innovative Realtor Reviews.  Try it and see if you like it.  Go there and Google 'Smith.'  You will find about 15% of all members using the Realtor Review program.  The site asks confirmed Buyers and Sellers to rate the Realtor in a few categories and then give some details about their experience.

Then, let's talk...  because we had better get ready for Realtor Reviews. We also need not put up a program  that misfires on all cylinders and makes us look even sillier.

Judith Sinnard
SMARTePLANS; Houston, Texas - Houston, TX
The SMARTePLAN Lady

I think social media is driving a trend in our culture towards evaluation of the level of service received by professionals --- by the consumer. Houston's program continues to evolve. Agents may opt in if they choose. One of the most valuable items I find with Houston's system is that respondents have the ability to add comments --- and you can read those comments .. they're online.  Most surveys are designed so all the data fits into pre-formed check-boxes and life rarely happens that way so the expanded capabilities of Houston's system to me is a plus.  I've attached a link that explains the whole system in a little more depth.  Feel free to delete if you choose. 

http://members.har.com/Realtor-Rating-Program/

Dec 15, 2011 06:01 AM
RC Cutcher
Texas Landmark Properties - Round Rock, TX

Very good points, Judith.

I tend to admire HAR's decision to try it and I agree that open ended comments are the most interesting way to go. I did notice that the longer an agent stays in the program, the more likely they won't get a perfect score of 5 stars. Therefore, it perhaps tends to favor those Realtors with fewer reviews. That was the only bug in the system that seemed unfixable to me.  Thanks for posting the link that explains more about the Houston program.

Dec 15, 2011 07:23 AM
Judith Sinnard
SMARTePLANS; Houston, Texas - Houston, TX
The SMARTePLAN Lady

RC .. yep you're right ... their 5 star rating is at risk everytime they have a client. Which takes me back to being able to read what the client said ...many will say something along the lines of .."I rated you low in this category because you're not available after 11pm..." [I TOTALLY made that up] But my point is you may not care AT ALL if your propective agent is available after 11pm so understanding that caused him to lose half-a-star from that particular respondent allows you to take it all in with a little grain of salt.  Me? I'd rather deal with an agent with 12 deals in the system with a 4 to 4-1/2 star rating vs. one deal on record with 5 stars --- but thats the beauty of it --- it lays it all out there and lets people decide for themselves. On a positive note .. the program is gaining traction, those in it report that it brings them more clients ... and that is good news everyone can agree on.  Thanks! J

Dec 15, 2011 08:21 AM