I have been in the Real Estate Industry since 2006 after an eight year career in the US Navy. I have found that no matter where a client comes from in their walk of life, everyone knows someone that is close to losing a home or considering a Short Sale. The unique selling proposition that our firm has employed is a marriage betweeen a Real Estate Lawfirm and a Real Estate Sales Team.
Particularly, the Lawyer in our firm, Kristin Marshall Esq., is an attorney that meets with our clients and advises them on the best way to handle to handle their debts (whether it be negotiation of balances, bankruptcy, short sales, etc). If Short Sale is the best solution for our client, at that time we list the property on MLS and begin the hunt to find a buyer for the transaction.
Once an offer is received, the lawfirm begins the short sale negotiation process (not the Realtor). We are finding that having the lawfirm negotiate the deal is increasing the success rate of successful negotiation and time to closing from taking the listing is dramatically decreased. We are finding that we are closing around 97% of our short sales and have closed them in as little as 30 days though theaverage close time is about 45-60 days.
I believe that this success rate gives us a sustainable competitive advantage with regards to short sales in the Sacramento region. What type of suceess are you having in the industry and what questions do you have if any?
William E. Dengler III
Prima Terra Incoroporated