America's Most Successful Real Estate Blogger ... Got Started on ActiveRain!

By
Education & Training with The Lones Group, Inc.
https://activerain.com/droplet/pXG
The Lones Group, Inc.

America's Most Successful Real Estate Blogger
... Got Started on ActiveRain!

Kevin Tomlinson started blogging in 2006 on ActiveRain. His South Beach Real Estate Blog strategy is not a mainstream strategy. His strategy is bold and it defies common convention. Kevin talked to Denise Lones and shared his strategy for the first time. This video is well worth the time to listen to it thoroughly. Denise and Kevin are both finalists in the 100 Inman Most Influential People in Real Estate in 2011. When you hear the video you will understand why they are on that list and what sets them apart from the crowd.

View the full blog post on The Zebra Blog.

This is part 3 of a video series, “Best of No Blogger Left Behind.” You can see the rest of the series here.

The Lones Group, Inc.
close

Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. Winston Heverly 12/20/2011 02:08 PM
Topic:
Real Estate Sales and Marketing
Tags:
blogging
real estate blogging
activerain

Spam prevention
Show All Comments
Rainmaker
242,066
Jenny Durling
L.A. Property Solutions - Los Angeles, CA
For Los Angeles real estate help 213-215-4758

How long is this audio?  It was moving so slowing I lost interest. I don't suppose you have the content synposized somewehere?  I'd love to hear just the main points of what he did to become a successful blogger.

Dec 20, 2011 12:46 PM #11
Rainmaker
334,734
Elisa Uribe Realtor #01427070
Golden Gate Sotheby's International - Oakland, CA
Opening the Doors to California Homes -East Bay

Wow that is a LOOOONNNNNGGGGG video to watch. Almost an hour!

Dec 20, 2011 12:52 PM #12
Rainmaker
1,431,210
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

OK I want to watch this but today is a very busy day.  That is why we have bookmarks.  Merry Christmas.

Dec 20, 2011 01:17 PM #13
Rainmaker
1,675,919
Winston Heverly
Winston Realty, Inc. - Atlantis, FL
GRI, ABR, SFR, CDPE, CIAS, PA

Denise, it's a small world but my best friend is the project Manager at the Setai in S. Beach where Kevin just sold the 21.5 million dollar condo. There are 6 billionaires that own units in there and oh by the way the maintenance is a mere $5,000 a month. 

Dec 20, 2011 01:58 PM #14
Ambassador
2,675,540
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

I'm not going to watch a 59 minute video to find out the answer, but by what criteria is Kevin "America's Most Successful Blogger"?  Seriously, that sounds like the 1000 different #1 agents in any major city.  Most closed transactions, most leads generated, most blogs posted, most FB friends made?  Sorry, but as soon as you claim anyone as America's Most Successful anything....unless they've got an Olympic gold medal hanging from their neck you're probably going to have trouble getting me to buy the hype.

Dec 20, 2011 04:30 PM #16
Rainer
54,960
Jairo Arreola #SOLDBYVETERAN
PRG Real Estate - San Jose, CA
VA Home Loan Specialist - SF Bay Area

Glad to see another person from the Rain be successful.

Dec 20, 2011 05:54 PM #17
Ambassador
1,366,564
Loreena and Michael Yeo
3:16 team REALTY ~ Locally-owned Prosper TX Real Estate Co. - Prosper, TX
Real Estate Agents

I want to say I thought I came across Kevin's name here in the Rain. I think AR is a great place to network with alot of agents across the country that I otherwise, wouldn't have known. Well, now I know who is the most successful.

I didn't sit through a 59 min video but what was the criteria of selection?

Dec 20, 2011 08:19 PM #18
Rainmaker
756,887
Thom Abbott
MyMidtownMojo.com |770.713.1505 | Intown Atlanta GA Condo Living - Atlanta, GA
Midtown Atlanta GA Condos For Sale

A video with no video.....FAIL.

A video this is an hour long.....FAIL

A video watched.....NOPE.

Let's hope Inman votes on the quality of the video......somebody will be out pretty quickly.

On the flip side, I do know Kevin, having met him at RETSO once. I'm not going to judge him by his blogging, and certainly NOT by this "video"

 

Dec 20, 2011 11:17 PM #19
Rainmaker
137,360
Frances Flynn Thorsen
Cross Channel Marketing Consultants - State College, PA
Author | Educator | Custom Video Creator

Thomas, Sorry your video did not play. I hope your computer is up and running better soon.

Liz and Bill and Lorena, Criteria for "most successful' is subjective, of course. Kevin has a superb record of accomplishment in luxury home sales that puts him in the top one half of one percent of agents nationwide. Earnings and gross commission dollars is a factor in this selection.

Jenny, We did not write a synposis of the discussion. I think the word FOCUS gets to the core of Kevin's strategy. He has defined his target market and he writes for them, he offers content they cannot find anywhere else, and he puts limits on the amount of time he spends in peer-to-peer discussions online.

The video is the product of a three-way discussion between me (Tucson), Denise (Bellingham, WA), and Kevin (Miami).  Unfortunately, my audio connection was terrible. That's why I had such a limited role in the discussion.

I think the discussion between Kevin and Denise is highly productive. Kevin is very generous about sharing his strategies. 

I don't know another real estate blogger anywhere in the country who can match him for press attention. 

I don't know any #1 agents in any other city with mentions in 

  • The New York Times
  • Wall Street Journal
  • Miami Herald
  • The Drudge Report
  • Curbed
  • The Guardian (UK)
  • ... and MANY more!

Carla, Happy Holidays. And, thank you for your valuable contribtion to a discussion about peak performance and best practices real estate agents can model when they are reaching for a seven-figure income.

Dec 20, 2011 11:51 PM #20
Rainer
295,383
Paddy Deighan JD PhD
TimeshareLawyers.pro - Vail, CO
Paddy Deighan J.D. Ph.D

I wil have to watch the video, but I must confess that I have never heard of either one of them!! 

Dec 21, 2011 12:19 AM #21
Rainmaker
508,351
Sylvie Stuart
Realty One Group Mountain Desert 928-600-2765 - Flagstaff, AZ
Home Buying, Home Selling and Investment - Flagsta

Wow, this is quite an accomplishment! I have watched part of this, and am going to finish it today! Congrats to Kevin. It probably would get more views if it were shorter and not just audio, but I am interested in what they have to say.

Dec 21, 2011 12:22 AM #22
Rainer
219,821
Michael Rasch
Florida Home Sales and Investments - Hallandale Beach, FL
Michael Rasch 305-741-1819

I happen to know Kevin, He's a great guy and fun to be around. I have noting but great respect for him. Best of luck.

Dec 21, 2011 04:02 AM #23
Rainmaker
219,095
Judy Orr
HomeSmart Realty Group - Orland Park, IL
SW & Near West Chicago suburbs

I have heard of Kevin in the past but I cannot figure out from where.  Maybe he was part of other forums I was involved with or maybe it was AR.  I also do not have time to watch an hour video, but I did go to his blog.  I'm sure he's a busy guy, but this post was about successful blogging, and it appears that he didn't have one post made from July 19th until December 9th.  Again, I know we all get busy and he probably doesn't even need to blog anymore, but if others here on AR, especially new bloggers, go to your link they're going to be scratching their heads.  Successful blogging with a 5 month lapse of not one single blog post?  It just doesn't jive with what this post is about.

IMO, Kevin's main website is his success, as it appears first place in Google for Miami Beach condos and places above his blog for Miami Beach real estate (that's all I checked).  His past blogging might be responsible for placement of his main site (that's why I blog in different places - to send one-way anchor text rich links to my main site), and his blog does place in the serps for some keywords, but he needs to keep up with his blog if he's getting a title like "Most Successful Real Estate Blogger."

Dec 21, 2011 04:36 AM #24
Rainmaker
137,360
Frances Flynn Thorsen
Cross Channel Marketing Consultants - State College, PA
Author | Educator | Custom Video Creator

Judy, Kevin talks about the lapse in blogging in the video. He does not blog for the sake of blogging. Kevin shares content his readers do not get anywhere else.

Denise asks him about the single biggest mistake he had made and he points to a lapse in blogging.

Kevin's style and stragegy will not work for everyone. He does NOT write about community events. He writes superior content readers cannot get anywhere else. He scoops the press and they quote him regularly in major media, online and print and broadcast television.

He sells LOTS of real estate and that is is focus. In this case the "most successful" measure of success is tied to extremely high dollar sales volume and commussion earnings.

I would be happy if new bloggers on AR understand the measure of real estate blogger success is tied to dollars, not points.

I was present during the conversation with Kevin. I've listened to the entire video FIVE times since I put it together. I think Kevin's discussion is very rich and instructive with thought provoking takeaways.

I've attended more Webinars than I can count over the years. Average time for a Webinar is about an hour ... cut out the parts where "We are waiting for everyone to sign in .. " and other fluff and you are lucky to hear 30 - 40 minutes of content. This interview with Kevin is 100% excellent content. I've been blogging for seven years and I learned a lot.

Dec 21, 2011 04:59 AM #25
Rainmaker
809,907
Evelyn Kennedy
Alain Pinel Realtors - Alameda, CA
Alameda, Real Estate, Alameda, CA

Denise:

I watched the video. Interesting material.  I especially liked that he said it took him 1 1/2 years to find his voice.  That gives me hope. 

Dec 21, 2011 05:34 AM #26
Rainmaker
419,143
Denise Lones
The Lones Group, Inc. - Bellingham, WA
CSP, MIRM, CDEI - Real Estate Coaching & Branding

Evelyn, finding your voice takes time but it can be done!

Dec 21, 2011 11:39 AM #27
Rainer
13,801
Karl Mengers
Main Edge Realty - Mustang, OK
Main Edge Realty

Never heard of Kevin, but WOW. The videos are great. Thanks!

Dec 22, 2011 03:11 PM #28
Rainer
104,353
Christian de Almeida
Bal Harbour, FL

I've heard of Kevin but never heard him speak, I actually watched the whole video and thought it was very interesting.

Dec 24, 2011 02:14 AM #29
Rainer
66,646
Kimberley Rosenstein
HomeSmart - Scottsdale, AZ
Superior Service

Active Rain is such a great resource and keeps you headed in the right direction!

 

 

 

Jan 13, 2012 10:08 AM #30
Rainer
135,632
Matt Robinson
Professional Investors Guild - Pensacola, FL
www.professionalinvestorsguild.com

I haven't heard of either one of them, but I admit that I'm not really an ActiveRain junkee, and am only at 100,000 points.  I don't have time to sit through an hour long video today, but I will admit that anyone who sells a 21.5 million dollar property has instantly achieved "Best" something in my book.

Jul 23, 2012 03:20 AM #31
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?

Rainmaker
419,143

Denise Lones

CSP, MIRM, CDEI - Real Estate Coaching & Branding
Ask Me Anything About Real Estate
*
*
*
*
Spam prevention

Additional Information