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YouTube Made Changes To Your Channels and Video Page

Reblogger Kerry Lucasse
Real Estate Agent with eXp Realty - Urban Nest Real Estate Group GA# 305421

I am amazed at the power of YouTube and have made video creation (and posting on YouTube, of course!) one of my top "to dos" for 2012.  All of my listings will have at least one video, real estate advice will be available, and hopefully lots of rave reviews from my home buyer and seller clients!

Even if you aren't in real estate, you may be interested to learn about all of the recent changes and enhancements on YouTube.  One of my favorite bloggers on ActiveRain did a fantastic job of summarizing all of the updates...  

[Thanks Katerina!]

Original content by Katerina Gasset 13253167-SA00

YouTube made changes to your channels and video page. 

When was the last time you visited your own YouTube channel? In case it has been a while you may not recogize the your channel when you go back to see it. youtube tutorial

There are some minor changes as well as major changes. Due to these changes we are adding YouTube tasks to do to our online marketing plan for 2012.  We went through all the changes and made a list of which items will be a priority for us to tackle over the next year. 

Did you know that over 150 Years of Videos are watched every day on Facebook???? WOW!!! My source is YouTube for these and more facts: 

  • Over 3 Billion videos are viewed on YouTube each day. 
  • 48 hours of video are uploaded every minute. That is 8 years of content being uploaded every single day. 
  • YouTube's demographic is 18- 54 years old. 

If that does not motivate you to make the changes you need to your YouTube profile and channel, I don't know what will. 

The biggest change was that YouTube got rid of the old look and feel and design of everyone's page. The entire system is now like a Facebook page with your videos running down the center of the page and your "wall" is now called the "feed". 

YouTube got rid of "friends". Now everyone is a subscriber, not a friend. The friend thing was a bit confusing anyways so we are glad it is gone. 

The biggest change is that no longer is YouTube featuring on the home page the current popular and trending videos. I think they are doing this because they want to eventually replace television stations altogether. They want to be that replacement. They also want to make YouTube more user centric. So now YouTube will suggest videos for you based on what you have liked. 

Your channel page will need to be updated. I am not going to go into all of my action steps that we are taking but we are doing the basics also: 

Adding a new background image if you have anything customized in on your channel page. I just had one of the choices YouTube gave me but that choice is no longer available. 

  • Upload your avatar. 
  • Choose your Featured Video. 
  • Choose your style. 
  • Work on your playlists. Ours are #1 on YouTube and show up in Google organic SERPS. 
  • We also have an SEO ninja list of things to do with our channel page and our playlists this next year. 

Last but not least- I have said this before and I will say it again- be careful if you are using your YouTube channel to just post listings, especially if they look like advertisments. They are heavily going after spammy looking accounts. If you are not adding value you may just find yourself on the outs with YouTube.

My ActiveRain Video Tutorials and my Techology for the non-techies videos are on my YouTube channel. 

Day 18 and Day 19- 2011 December Blogging Challenge- YouTube Changes- Work We Like To Do 

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Kerry Lucasse  ::  eXp Realty ::  Urban Nest Atlanta Real Estate Group

Call anytime @ 404.432.1844

Urban Nest Atlanta Real Estate Group - eXp Realty GA

  

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Bruce Hicks
Best Homes Hawaii - Honolulu, HI
Your Best Hawaii Realtor!

Kerry, your article YouTube Made Changes To Your Channels and Video perked my interest.   What software are you using to edit video?
I haven't started yet, but like you, will start with Windows Movie Maker, what came with my desktop.

Dec 20, 2011 08:34 AM
Jordon Wheeler
The Jordon Wheeler Group - Fairburn, GA
J W Group Real Estate Sales and Service

Hi Kerry, thanks for re-posting this blog post.  I too want to do more with video in 2012.  Best of success to you!

Dec 20, 2011 06:02 PM
Katerina Gasset
The Gasset Group & Get It Done For Me Virtual Services - Provo, UT
Amplify Your Real Estate & Life Dreams!

Kerry- Thank you SO much for the re-blog!!!! Thank you also for reading my blog:) Merry Christmas and Happy Chunukah. 

Dec 21, 2011 02:31 AM