Today in a GRI class on technology we discussed asking your clients how they want to be communicated with. We named phone, email, snail mail, face to face and text. Being in the generation that text message is fairly new (unless we have teenagers or young adults in our family), text does not come quickly to me.
My blog is not about doing it, but letting our clients and potential clients know we can receive/send text messages. So my new mantra is to add next to my cell phone in my marketing the words Text/Cell, or similar verbiage to offer another way of communicating with me. By offering many alternatives, this gives a potential client the capability to contact you in the way they may be most comfortable. By not telling the public, it is the same as having an unlisted phone number.
Sometimes a simple change such as this can make a big difference. I have nothing to lose and everything to gain. We use descriptive verbiage such as office, cell, fax, toll free.... so why not include text? So my goal is to get started changing my outlook signatures, website, profiles, etc. We gotta' make it easy for people to reach us! Do most of you incorporate this verbiage?
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