I heard you on the radio.
Years ago, before I became an agent, I worked at a small gospel radio station, running the board, playing music, making commercials, etc. So I knew my way around small town radio, back in the old days.
Recently, another local station owner listed land he owns with me, and suggested that we make an ad to run on his different radio stations. The 30 second ad turned out great, and all over town, people are stopping me, saying "I heard you on the radio".
I have not had anyone ask about buying the property, but it is nice to have the minor celebrity of being on local radio. The listing may be hard to sell, since few people want to turn over cash but, it is a 10.24 acre tract, located on an easement in Rome, GA. It is priced at $22,500 and would make a great little spot for hunting, camping, riding 4-wheelers, or shooting targets.
Even if the land does not sell due to the radio ad, I think the exposure will be good for my real estate business. Everyone will remember when they heard me on the radio.