Dual Showers and Dual Interests

Education & Training with Hoover Elementary

For New Year's Eve, my wife and I stayed at the Westin Book-Cadillac hotel in Detroit.  It was very nice, and when I went to take a shower on New Year's Day, I discovered Westin's "Heavenly Dual Showerhead."  It's a showerhead with two nozzles, not one, so you get double the water-spray.

There was a placard attached to the tiles in the shower advising me to enjoy the Heavenly Dual Showerhead.  However, the sign informed me that one of the showerheads would be initially turned off, in order to help preserve "Earth's most precious natural resource" but that I could press a button between the showerheads to turn it on.

I found this to be both upsetting and intriguing.  I was upset because I really did want to enjoy the "heavenly" shower, but the sign made me feel bad about wasting "Earth's most precious natural resource."  Who wants to feel guilty?  And that's what also intrigued me.  As a business development officer for Stewart Title, my role is to solicit orders for commercial title insurance.  So, as a marketer, I tried to understand why the hotel would offer a product to me while simultaneously suggesting I not use it.

The only solution I could come up with was that there must be two competing factions within Westin.  One wanted to promote luxury to its guests and one wanted to promote environmental responsibility.  As the old saying goes, though, "No one can serve two masters."  I thought about Stewart Title and whether we promote a product or service with any strings attached.  Thankfully, I couldn't come up with anything.  But, it was a good exercise, and perhaps it's one which you may find useful as well to start off 2012.  On that note, I wish everyone a very productive and prosperous New Year!


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Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

What an interesting take on something as simple as a shower. Loved your analogy almost as much as Alan's comments!

It is that guilt thing. Enjoy!...but not too much.

Happy New Year and happy showering.


Jan 03, 2012 09:28 AM #8
Sara Homan
Coldwell Banker Ellison Realty 352-209-4044 - Ocala, FL
Realtor, Homes, Farms & 55+

Well on the lighter side, at least it wasn't by the toilet!

Jan 03, 2012 10:10 AM #9
Janis Borgueta
Key Properties of the Hudson Valley - Newburgh, NY
LIC RE Salesperson

Okay.. please let's not promote visuals of puppies in less than cute and adoring situations.. What you think about Kerrie do in your own time..I'm sure that has been

Hey... Dual showers.. are more responsible though than filling that giant jetted tub?!! No?

we all love our special time in the shower though.. It is funny though that they guilted you out on that one!!

Jan 03, 2012 10:35 AM #10
Simone Koga
Paragon Real Estate Group - San Francisco, CA

That's hilarious.  We've got luxury, but you're a jerk if you take advantage of it.

Jan 03, 2012 10:39 AM #11
Andrew Lupole
Seattle, WA

Simone, It's the little things once in awhile. ;)

Jan 03, 2012 11:10 AM #12
Rosalie Evans
Meritus Group Real Estate - Sioux Falls, SD
The Evans Group, Sioux Falls, SD Homes For Sale

This makes me think about my 15 y/o daughter who takes hour long showers! She does not worry about earth most precious resource apparently much to my chargrin! The shower head thing is strange? Do you suppose they put in the dual heads to make people happy and then put in the sign to be PC? 

Jan 03, 2012 11:15 AM #13
Mike Yeo
3:16 team REALTY - Frisco, TX

Andrew - I could think of 2 why they did what they did:

1 - they installed the shower heads before the conserving hype came in play.

2 - they installed them  for those who won't feel guilty of using them.

If I were there, I would use it just because I won't get to experience this at home. 

Jan 03, 2012 11:56 AM #14
Eric Michael
Remerica Integrity, Realtors®, Northville, MI - Livonia, MI
Metro Detroit Real Estate Professional 734.564.1519

I think that set up is fine. They're both there and useable if you want them, but they don't automatically both go on, wasting water if you only need one.

Jan 03, 2012 12:39 PM #15
Donald Reich
Prudential Centennial - New Rochelle, NY

If this is at a hotel . . . . ignore the environmental message and just enjoy yourself. That's what vacations are all about!

Jan 03, 2012 01:53 PM #16
Luis Iniguez
Option One Real Estate - Fontana, CA
Search Inland Empire Homes For Sale - Short Sale Agent

As I always say Andrew, keep life simple and balanced.  Enjoy everything you can while you can.

Jan 03, 2012 02:50 PM #17
Ben Blonder
Broker/Owner, Keller Williams - Fort Collins, CO
Buyers, Sellers, Investors!

As we always said in College, "Save water, Shower with a friend!"

Jan 03, 2012 03:31 PM #18
Jo Olson
HOMEFRONT Realty - Kettle Falls, WA
Retired - HOMEFRONT Realty @ LAKE Roosevelt

Did you push the button?  Was it heavenly?  Happy New Year! and thanks for sharing!

Jan 03, 2012 04:27 PM #19
Anthony Daniels
Coldwell Banker - San Francisco, CA
SF Bay Area REO Specialist

I went with two shower heads when I remodeled.  The only difference is that I placed mine on opposite ends of the tub.

Good post, thanks for sharing it.

Jan 03, 2012 04:31 PM #20
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Interesting conundrum.  Really are putting you to the ecological challenge.  So, what did you do?

Jan 03, 2012 10:29 PM #21
Charlie Dresen
Steamboat Sotheby's International Realty - Steamboat Springs, CO
Steamboat Springs, CO e-Pro

Hmmmm - they kind of took the enjoyment out of it if you did push the button. It's nice to have choices though, and I probably would've opted to try it once, and conserve elsewhere to feel OK about it! 

Jan 03, 2012 11:20 PM #22
Andrew Capelli
Hoover Elementary - Hazel Park, MI

Thank you, everyone, for all of the comments so far!  Alan & Simone: That's funny- That is how I felt!  I did try it out for a bit, but I didn't enjoy it as much as I would have without that sign...

Jan 04, 2012 01:40 AM #23
Mike Woods

Because two heads are better than one... they just use more resources.

Jan 04, 2012 02:04 AM #24
Kwee Huset
Kwee Huset Realty - Venice, FL
Venice Florida Homes For Sale

Andrew, congratulations on your FEATURED post. CEO of the hotel is smart, he/she make their customers think before  action.

Jan 04, 2012 02:38 AM #25
Robyn Heathcock
IRG Real Estate - Frisco, TX

Funny article and I would probably feel the same way - just curious though, did you use it?  Another option is for both of you to use it at the same time, taking advantage of the dual spray but also conserving water :)

Jan 04, 2012 05:56 AM #26
Andrew Capelli
Hoover Elementary - Hazel Park, MI

Again, thank you, everyone, for the feedback- Kwee, thanks for the congratulations, too!  Robyn: Yes, I did try it out, and it was very nice, despite the guilt that went with it.  :)

Jan 05, 2012 01:18 AM #27
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