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Creating a Web Site with WordPress, part 1, Introduction

By
Real Estate Agent with Weichert, Realtors

Really, I need my own personal website?

Isn't it enough that I have my pages on my company site, plus that profile on (Trulia, Zillow, Realtor.com...), my Facebook page, and my blog? No, it's not! Consider these possibilities. What if you change companies? What if that outside site that is working so well for you now goes under, or changes dramatically? What if a site comes along in a couple of years that does to Facebook what Facebook did to MySpace? Your own personal site can be the center of all of your other online marketing efforts, and will be the site that you can consistently market without fear of obsolescence.

As we enter 2012, there is no excuse not to have your own self-hosted website, especially since it is so inexpensive and easy to do using WordPress, and I am going to show you how.

I can do it myself? Isn't it expensive? And don't you need to know HTML and CSS coding?

I've been making websites since 1997, and definitely remember when it was a major undertaking. Whether it was hand-coding in HTML, or learning a software program like FrontPage or DreamWeaver, it was daunting to learn everything necessary to set up even a basic site. WordPress, however, is very user-friendly, and doesn't require any knowledge of programming or coding to get started.

What do I need to set up a website with WordPress?

You actually need very little to get your website started. You'll need a domain name. Currently $11.99 per year, per name from GoDaddy. And you'll need a web hosting account. Currently $7.96 per month for an unlimited hosting package from HostGator.

What should I expect in this series?

The first few posts will be written articles on:
Choosing and registering a domain name with a registrar like GoDaddy or NameCheap.
Getting a web hosting account with a web host like HostGator.
Choosing a WordPress theme from a publisher like StudioPress or ThemeTrust.
After this, the posts will largely be video screencasts showing you how to set up and create your website in WordPress, making posts and pages, and adding features with plugins.

So, without further delay...

What is WordPress?

WordPress began as a platform for blogging, but has evolved into a full Content Management System (CMS), which can be used to create a fully functional website. Best of all, it is an Open Source project, and free for anyone to use. With most web hosts, you don't even have to download the software. It comes with your hosting account, and can be activated with just a few clicks.

 WordPress.com or WordPress.org?

The first place people typically get confused when beginning to look into WordPress is the difference between WordPress.com and WordPress.org, both of which use WordPress. WordPress.com is a free platform for blogging, and very useful for that. For our purposes, however, we will be using the "self hosted" version of WordPress, from WordPress.org. This is the version that will give us full control over the set up of our website, allowing us to use any theme and design we wish, and to extend the functionality of our site with add-ons (plugins).

Next time, Choosing a Domain Name...

This article first posted on my RealEstateToolsOnline blog.
Posted by

Jo Ann Maddalena and Robert Helmbrecht, Bridgewater NJ Realtors

Robert Helmbrecht

Weichert Realtors

Serving Bridgewater, Somerset, and all of Central Jersey

www.JoAnnAndBob.com

Comments(6)

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Nicole Needham
Needham Realty - Winters, CA
SFR (530) 302-5478

Robert,

Perfect timing !! I am about to embark on this journey this could be helpful. Look forward to the next installment.

Jan 03, 2012 09:09 AM
Lana Robbins Realtor ® Licensed Real Estate Broker
Aloha Kai Real Estate - Clearwater, FL
Licensed in Florida, Washington, and Hawai'i

Hi Robert. I am aware of the power of Wordpress as I have been using it for awhile now. I suggested this post for a Featured Post and hope it is featured so that those who are interested can jump in. Great post.

Jan 03, 2012 09:48 AM
Robert Helmbrecht
Weichert, Realtors - Bridgewater, NJ

Thanks for the kind words. I just posted the 2nd installment, Choosing a Domain Name.

Jan 04, 2012 02:56 AM
Melanie Hedrick
Elite Texas Properties, the best homes from McKinney to Dallas! - McKinney, TX
972-816-7205

Hi Robert, I'm looking into the WordPress blog right now.  Is the website any different?

 

Jan 07, 2012 01:47 PM
Robert Helmbrecht
Weichert, Realtors - Bridgewater, NJ

Melanie,

    The WordPress blogging platform at WordPress.com is great if you're just looking to set up a blog. The software and resources at WordPress.org, though, take the WordPress functionality and expand it to allow you to create a full website.

Jan 08, 2012 02:53 PM
Scott Bingham
BeaufortHomeTeam / Ballenger Realty - Beaufort, SC
www.BeaufortHomeNews.com

So 9 months later I'm enjoying your series!  Thanks so much, considering a wp replacement for my current site.

Sep 03, 2012 03:01 PM