Why an Open House?!?

By
Real Estate Agent with RE/MAX Horizon
Open houses work! I see them as a benefit as my clients love the exposure and I have a set time each week to get some work done. I always bring my laptop along! I make good use of the downtime during this scheduled time to get certain tasks done as well as make some follow-up calls.

There are several things you can do to promote your open house and attract buyers. In order to get traffic it is important that you advertise your open house by posting it online on sites such as www.craigslist.org as well as on the MLS. A newspaper ad with an Open House banner also works. I also put signs up the day before with the day and time of the open house. Sometimes something as simple as a gift card drawing will attract potential buyers. Another tool I use is a feature sheet listing of all my properties that I have on the market this way if the house we are at isn’t for them, they can see all my other listings. If they aren’t already working with someone one and are happy to work with me, I can also search the MLS right there at the open house to find a home that better suites them.

There are so many other things you can do to host a successful open house, these are just a few ideas.
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Rainmaker
499,968
Philip Turner
MCCUE MORTGAGE COMPANY - New London, CT
Mortgage Banker Since 1980
Monica - I visit 5-6 Open Houses every weekend representing McCue Mortgage Company.  I present each Realtor host with Open House flyers that include information on downpayments and monthly paymnets for 4 different mortgage programs appropriate for the house.  I have met some great Realtor partners and they appreciate the mortgage information that I provide.  Too bad you are in Illinois.  I would stop by one of your Open Houses, but CT is too far away.  Good post.
Nov 10, 2007 04:20 AM #1
Rainer
54,525
Dave Cheatham
INC Financial - Bartlett, IL

Monica, Phil is so right. I have seen these open houses work when the Realtor believes in them.  I am so glad your doing them.  If you need anything from me I am more than happy to help.  I am in IL.  Down the street in Bartlett. 

 Keep working for your clients and you will get more clients.

Nov 10, 2007 04:29 AM #2
Rainmaker
499,968
Philip Turner
MCCUE MORTGAGE COMPANY - New London, CT
Mortgage Banker Since 1980
DAVE & MONICA - The flyers that I drop off to the Open Houses quite often come back to me when a prospective buyer brings them into my office to work on a pre-approval.  They work.
Nov 11, 2007 01:44 AM #3
Rainer
4,346
Monica Pineda
RE/MAX Horizon - Elgin, IL
RE/MAX Horizon - Elgin, IL Real Estate

Phil & Dave...

Thanks for the comments! One of my preferred lenders recently promoted my listings in this fashion and so far I have received some calls....working the leads, anxious to see the results!
RE/MAX Horizon

 

Nov 12, 2007 03:56 AM #4
Anonymous
Rita Landem

Monica, I am very impressed.  Great job!

Dec 15, 2007 08:07 AM #5
Anonymous
Rita Landem

Monica, Your article on staging is so good!  You are a very talented to stage the house like this.  They sould have seen it before!  WOW!

Rita

Dec 15, 2007 08:11 AM #6
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Rainer
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Monica Pineda

RE/MAX Horizon - Elgin, IL Real Estate
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