Keyword Tools for Your Blog

Education & Training with Executive Director of Education at eXp Realty

Back in the day, a few of us discovered a really cool tool from Google known as "The Wonder Wheel" which helped members with keyword selection for their SEO friendly blog posts.  Now that the Wonder Wheel is gone, I get literally hundreds of requests from members looking for good alternatives to enhance and better the "Keyword" content on their blogs, sites, posts, and blog titles.

Understanding The Importance of Keyword Searches:

Search engines like Google focus on returning the best quality and "Best Available" SERP's (Search Engine Results Pages)  It's all based on what "Keywords" or phrases are being typed into the Search box.  Search engines simply want to return the best available matching content based on both short-tail and long-tail keyword searches.

The two things people search most are: the item, the person, the company, the thing or service, and then a geographic or what many refer to as a "hyper-local" location.  Having this knowledge about search engines and keywords is the first step, the next steps will hopefully help remove the guessing game of...

"What are people looking for and typing in the search box of search engines?"

No pun intended (well, maybe a little...) SEARCH NO MORE!
  While we can never really be 100% certain of what people are searching and the exact keywords or terms they're using, these keyword tools will help you not only define what IS being searched on the web, but how and what keywords to be using when creating and refining your blog titles and blog content.

Keyword Tools for Your Blog

Introducing Google's Keyword Tool:

In the "Keyword Search" we typed "Real Estate in San Francisco" which seems like a pretty reasonable search that most web surfers would type if interested in looking at Real Estate in San Francisco.  Interestingly the "Keyword Tool" came back showing that there is a larger percentage of people searching San Francisco Apartments which might make sense considering the space and demographic of San Francisco.

Maybe creating a Blog post with the Title "San Francisco Apartments" and then provide content on how those living in "San Francisco Apartments" could qualify for a great loan, with great rates, and possibly become first time buyers and first time homeowners.  Would this be a worthy option and idea worth trying?  This is just a sample of how you can use these Keyword tools to better your content, your traffic, and hopefully your business.

How should I use the Keyword Tool for keyword ideas?

Search for specific keyword ideas that are related to your business, product, or service.  Or you can search a URL containing content relative to your specific niche, business, or service.  You can also go straight to filtering out specific keyword categories.  Use one or the other or both of them together; the keyword tool is very flexible and intuitive depending on how you choose to use it.  Go ahead and try this:

  • Use the Advanced options to refine your search, for example, by county, city, or neighborhood.
  • Check or Un-check  the keyword match type check boxes to refine your search.
  • Select the Columns button above the results table to customize the columns you see in the results.

Give the Google Keyword Tool a Try

Check out the Google Keyword Toolbox

Soovle Is Another Great Keyword Tool search multiple sites and returns most searched results
on multiple platforms of your choosing.  You can select from up to 15 sites at one time to get the most poplar searched "Keywords" or related "Phrases" on those individual sites.  Here are the results as I started typing the keywords "Real Estate" when suddenly I realized that if I stopped typing, the Soovle tool kicked in and started solving...

I was personally pretty excited to see that on the Yahoo site, "Zillow Real Estate" was a pretty popular search by consumers and Internet surfers.  (I do hope you have a profile setup on our site for those visitors to view)

SEOBOOK Keyword Suggestion Tools

SEOBOOKS Keyword suggestion tool cross-references, Google, and others.  It displays links to related search results, semantically related phrases, and offers a new CVS exporting option which rocks.  SEOBooks combined with Google Insights will provide you with a wealth of FREE data and information to set you on your way using "Keywords" effectively in your online marketing, advertising, and blogging endeavors going forward. 

Check out SEOBooks, you won't be disappointed.

"The objective of a business website or blog is to attract potential buyers and convert them into paying customers. Keywords can help. Use appropriate keywords on your site and you’ll attract visitors who want to buy the types of products you offer."    Source: Wordtracker

Click Here for More FREE Online Keyword Tools and Sites

"Hover your mouse above for hidden message"

I'm always looking to provide better, faster, more efficient, and cost effective ways to help get the job done, but I'm only one grain of sand on a very large beach. If you find this content useful and worthy, take a second to reblog it. You can help spread the ActiveRain love across larger beaches much faster, and by doing so, you're helping to take the" "keyword" message further and make the process easier and better for those that might be following you or your blogs. Thanks.  :-)

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"Learn More. Get More. Do More. Be More."


Re-Blogged 12 times:

Re-Blogged By Re-Blogged At
  1. Hannah Williams 01/11/2012 07:33 AM
  2. Pat & Wayne Harriman 01/11/2012 08:16 AM
  3. Joe Jackson 01/11/2012 08:37 AM
  4. Jimmy Phan 01/11/2012 04:01 PM
  5. Gita Bantwal 01/11/2012 11:34 PM
  6. Joy Daniels 01/12/2012 04:18 AM
  7. Jo Olson 01/13/2012 04:59 AM
  8. Cheryl Ritchie 01/14/2012 12:31 AM
  9. Celeste "SALLY" Cheeseman 01/14/2012 11:59 AM
  10. Laura Cerrano 01/22/2012 08:26 AM
  11. Mary Macy 01/22/2012 03:51 PM
  12. Praful Thakkar 02/12/2012 03:57 PM
ActiveRain Community
Active Rain Newbies
Blogging & SEO
The Art Of Marketing You
Real Estate Technology
keyword tools
google keyword tools

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Connie Harvey
Pilkerton Realtors - Brentwood, TN
Realtor - Nashville TN Real Estate

Hey Brad, I hope you had a great Christmas and New Years! Last time I tried to use the Wonder Wheel it wouldnt work. I need to go back now and update some of my things.

Jan 12, 2012 09:54 AM #72
Adrian Willanger
206 909-7536 - Seattle, WA
Profit from my two decades of experience

Brad-I loved the wheel, thanks for a couple more keyword search tools, I'll check them out in the morning.



Jan 12, 2012 11:18 AM #73
Momentum Realty
North Orange County CA Real Estate Specialists - Yorba Linda, CA
Orange County CA Real Estate Agent

Thanks Brad! Great info, as usual! I've never heard of Soovle before, and I LOVE new tips and tools to add to my book of tricks ; )

Have a great & sunny California weekend!

Gina Lemos

Jan 12, 2012 12:29 PM #74
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Brad, nice to have your wisdom, thank you for sharing with us:) I do nor want to sound redundant,but I have bookmarked for future use!

Jan 12, 2012 01:17 PM #75
Rebecca Gaujot, Realtor®
Vision Quest Realty - Lewisburg, WV
Lewisburg WV, the go to agent for all real estate

Brad, as always I love what all your provide us here in the Rain...some great tools to help us in our business/blogging.  Thanks for stopping by my blog this week. It was good to see your face and name...miss you here in the Rain.  Late perhaps..but wishing you a happy, healthy and successful new year and beyond.

Jan 12, 2012 03:49 PM #76
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

Thanks for your great tips.  I have also marked this page for future reference.

Jan 12, 2012 06:20 PM #77
Cheryl Ritchie
RE/MAX Leading Edge - Huntingtown, MD
Southern Maryland 301-980-7566
I want to try out SEO Book and Soovie so this article is getting emailed to Evernote as a reminder.
Jan 14, 2012 12:27 AM #78
Lisa Von Domek
Lisa Von Domek Team - Dallas, TX
....Experience Isn't Expensive.... It's Priceless!

Good morning Brad,

Great tips on the ever changing much to keep up with!

Jan 14, 2012 01:06 AM #79
Jack O'Neal
Conway Real Estate - Gilbert, AZ

Good stuff

Jan 14, 2012 06:01 AM #80
Debe Maxwell, CRS | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

Hi Brad!  I caught this on Sally's re-blog and am glad I did!

I hope that everyone here knows that you ARE the king of SEO--you have been teaching this since before AR and us oldies are so very grateful for all that you have taught us.  You're so unselfish and we are more appreciative than you'll ever know!


Jan 14, 2012 12:06 PM #81
Celeste "SALLY" Cheeseman
Liberty Homes - Mililani, HI

Weeeeee!  Brad is da bomb!  Thanks Brad...for all your contributions and wealth of information, tutorials and more!  YOU ARE ONE OF THE ORIGINAL members who have been long time contributors here and helpful to all. I wish more people would use their SEARCH button and seek out the masters!

Jan 14, 2012 03:45 PM #82
Phil Leng
Retired - Kirkland, WA
Phil Leng - Retired


That is a lot of great information in one blog!

Thanks for taking the time to present it so well


Jan 19, 2012 08:51 PM #83
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876
Thanks Phil, I hope this helps get you a ton of great results.
Jan 20, 2012 01:50 AM #84
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Brad- I'm not sure how come it took me so long to find this but as always you offer so much help.  I'd wondered what happened to the Wonder Wheel but am going to check out these other sites.  Thank you so much for all of your help!

Jan 22, 2012 09:05 AM #85
Mary Borth
Bloomington-Normal, IL

I just learned so much!! Thank you for taking the time to share such valuable information.

Feb 07, 2012 02:06 AM #86
Jerry Newman
Brown Realty, 210-789-4216, - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Brad, You always have some Great educational posts. I am bookmarking this one, and will take advantage of these tools for keywords with my future posts.

Feb 12, 2012 04:02 PM #87
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Thanks, I'm glad so many are finding this useful.  Keywords strategically placed in content and titles really make a significant difference to readers and search engines.

Feb 13, 2012 02:32 AM #88
DeeDee Riley
Lyon Real Estate - El Dorado Hills CA - El Dorado Hills, CA
Realtor - El Dorado Hills & the Surrounding Areas


How did I miss this?!  Luckily saw the reblog from Praful!  I'm subscribed to your RSS feed so it probably got accidentally deleted!

Feb 15, 2012 03:52 PM #89
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Hi DeeDee, glad you found this post, hope it will be helpful.

Oh, and BTW - thanks for subscribing to my RSS feed. :-)

Feb 16, 2012 07:47 AM #90
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

I too just saw Praful's reblog. Bookmarked for reading later. Always glad to see you and read your excellent posts.


Feb 18, 2012 01:09 PM #91
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