Leading The Way With 100,000 Agent Reviews

By
Education & Training with Executive Director of Education at eXp Realty

It's been over a year since we launched Agent Ratings and Reviews. 

Today we are leading the way with more than 100,000 reviews of local real estate agents submitted by our users.  At launch, there were a few skeptics that felt that this could hurt an agent's business just as much as it could help, but, great service cultivates referral growth. Premier Agents with five or more reviews get more than twice as many contacts than agents with zero reviews.

Today, we're expanding Ratings and Reviews to all real estate professionals.  All you need is a profile on Zillow and you immediately can start requesting reviews.  Agents, lenders, title companies, stagers, inspectors etc., start taking advantage of this awesome opportunity to show off what it is that you do best!

Consumers typically write reviews to share their experiences about services, products, and people, but they're also reading reviews by others to assist them with real estate buying/selling decisions and in choosing their real estate team of professionals.  Many agents and lenders are increasing their contacts and business using client ratings and reviews.

During a "Rating and Review" webinars, ActiveRain members Peggy Lyn and Chris Speicher from the Speicher Team shared the below email. This contact became a closed transaction and their client for life.

This new client also took the time to write a glowing review for the Speicher Team.

Testimonials & Reviews

Check out the Speicher Team ActiveRain profile and see how they're using "reviews" on their page.
Here's another great sample of how they're using Ratings and Reviews on their website.
Look how Jay Thompson, The Phoenix Real Estate Guy is using reviews: ReviewOurAgents.com
Erica Liodice from RealLiving.com shares how Ratings and Reviews are generating new business.

The Power of Consumer Reviews

Take a look at the screen shot below, it tells consumers a couple things:

1. The agent with reviews actually is working with clients selling and buying homes.

2. The agent's responses to the reviews are marketing opportunities to future viewers.

3. Agent's with large volumes of reviews translates as "many transactions" to prospects.

Check out these agents, many have more than 50 reviewsStart requesting reviews from your past clients,  it's easy and the results will not only set you apart from the competition, the power of third-party referrals and endorsements are nearly as good as word-of-mouth referrals. Plus they stay online for others to see indefinitely.

Using the Facebook Apps/Tabs to populate your Facebook business pages with reviews is a great way to promote your five star service to social media channels.  Adding a co-branded reputation widget on your blog and website also will attract additional contacts and produce visitors looking for reputable professionals to represent them in their real estate transactions.

I know that you stand behind the services and experiences you provide to your clients.  I also know that consumers not only deserve this type of ratings and reviews service, they expect and even demand it.  I'm very excited and pleased that so many members are benefiting from this feature and service.

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"Learn More. Get More. Do More. Be More."

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Rainer
78,386
Greg Gillespie
GumTree Realty / Genesis Realty Services,Inc - Tupelo, MS
CRS / Broker Owner

That is something on my to do list.  I do think that it could increase the leads that one might receive.

Thanks for the post and the reminder

Jan 26, 2012 08:54 AM #1
Ambassador
798,297
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Greg - thanks for commenting.

Reviews definitely increase consumer interest and agent contacts,
just ask Chris from the Speicher team and he'll confirm that. 

Jan 26, 2012 09:04 AM #2
Ambassador
798,297
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Worth watching...

Jan 26, 2012 09:10 AM #3
Ambassador
2,942,957
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Hi Brad, Was speaking with Jake Scherre today. Were your ears burning? Had not seen this post yet. Just left you a message.

Margaret

Jan 26, 2012 01:04 PM #4
Ambassador
2,848,810
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I really gotta get back on this.  I intend to send the request and then I forget. 

Jan 26, 2012 02:34 PM #5
Ambassador
798,297
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Hi Margaret - I did get your voice mail and message, I'll call you tomorrow to go over this with you.  Thanks.

Jan 26, 2012 04:11 PM #6
Ambassador
798,297
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Tammy -

just add the "to-do" to your CRM program and then you won't forget!!  :-)) 

(BIG SMILE!)

Jan 26, 2012 04:12 PM #7
Rainmaker
370,682
Surprise Arizona Realtor Jim Braun Sun City Grand Active Adult Communities
Coldwell Banker Residential Brokerage Jim Braun Sun City Grand Az - Surprise, AZ
Surprise AZ real estate Phoenix West Valley

I must get on this as it could be another tool in the shed.

Jan 27, 2012 12:05 AM #8
Rainmaker
1,157,264
FN LN
Toronto, ON

Hi Brad - I had seen your announcement a year ago but had not yet checked into it.  It seems to be a very successful new feature.

Jan 27, 2012 01:45 AM #9
Ambassador
836,755
Charlie Ragonesi
AllMountainRealty.com - Big Canoe, GA
Homes - Big Canoe, Jasper, North Georgia Pros

Hi Brad good to see your posts and follow what is new in the industry and what is working thanks guy for updating us here on Active Rain

Jan 27, 2012 05:18 AM #10
Rainer
199,408
Pat Mistretta
PalmerHouse Properties & Associates - Atlanta, GA
Atlanta Lofts and City Living

I have to say it has been very remiss of me for not doing this. It is a "must do" this year and soon! Thanks for bringing this to our attention   I will definitely be doing this!

Pat

Jan 28, 2012 09:45 AM #11
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