Search Engine Optimization - Learning How to Drive Readers to Me!

Real Estate Agent with Keller Williams Elite RM423455

I have learned an amazing amount about Search Engine Optimization since joining Active Rain. One of the main things I have learned is using the most important keywords you want to emphasize in your title and then repeat those words several times in the post. Learning not to overuse these words is also Search Engine Optimization - Learning How to Drive Readers to Me!important.

I know having a post of more than 200 words helps Google know you are creating quality content. I have not emphasized this as much as I probably need to, but it is the back of my mind. Having the opportunity to read the blogposts of some very gifted writers on Active Rain spurs my imagination. I also learn more about Search Engine Optimization through this process.

Entitling the pictures and graphics I use in my posts can also enhance my Seach Engine Optimization. Pictures also add to the attractiveness of my site. I can do more to improve my posts with better pictures and graphics, but there is only so much one can learn. It takes time to drink of the water of learning available here on Active Rain.

Learning to blog about local events and creating market reports around communities is an important part of my SEO strategy. One of my first learnings regarding this was when we experienced severe flooding in the Lancaster area in 2011. I wrote a simple post about the flooding and saw it jump to page of Google in hardly any time. I also posted regarding Lady Gaga being in Lancaster and the buzz it was creating. College friends were amazed to find my post when they did their own searches regarding Lady Gaga in the Lancaster area.

My main priority for blogging is to generate business by being found on the internet. Search Engine Optimization is an important piece of that strategy. I admit I am a novice at this, but keep learning and improving in this factor. I keep learning important things to improve my blogging and my Search Engine Optimization here on Active Rain. This definitely keeps me plugging away.

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Cal Yoder

Your Homes for Sale in Lancaster Agent

Keller Williams Realty Lancaster

1630 Manheim Pike

Lancaster, PA 17601

Office Phone: 717-735-1145

Cell Phone: 717-413-0744

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  1. Praful Thakkar 01/26/2012 11:09 AM
ActiveRain Community
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search engine optimization learning how to drive readers to me

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Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Cal, once you are on ActiveRain, it's like SEO on steroids! Not to forget the power of video-blogging...

Jan 26, 2012 11:07 AM #1
Laurie Clark CRB Angel Realty LLC Your Monument Realtor 719-502-6572
CRB-CCSS-ASD-HBS-RSD-Denver Short Sale Agents - Monument, CO
Angel Realty, LLC

I think you are doing a great job, Cal. I am learning about seo stuff too and it is a different world of communication - that's for sure! It is like beginning to learn how to read in a uniquely different language - some times you forget and just break into English again!  : )

Jan 26, 2012 11:10 AM #2
Cal Yoder
Keller Williams Elite - Lititz, PA
Homes For Sale in Lancaster PA - 717.413.0744

Praful, slowly and steadily I am lifting those weights and the steroids are building my web presence. I will be a hulk in the very near future.

Laurie, you are quite kind and I continue to learn more and more. Like that quote about breaking out in English. Quite creative.


Jan 26, 2012 12:15 PM #3
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Good morning, Cal....the more we read and blog, the better we become at this task..... it's really not that difficult, is it?? 

Jan 26, 2012 10:40 PM #4
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Excellent post. I certainly need to improve my SEO skills!

I hope to see your name at the top of my Google search for Lancaster, PA.

Best wishes for continued success! 

Jan 27, 2012 04:53 AM #5
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Cal, I am with Roy I ceratinly could improve on my SEO Skills as well. BTW did you blog about Scotty McCreery performing in Lancaster CA   PA?:)

Jan 27, 2012 12:10 PM #6
Gloria Todor
Century 21 Absolute Realty - Springfield, PA
& Doug Durren (484) 431-3686 in SE PA

Hi Cal, Your post and so many other posts by others here at AR are such a helpful source for learning how to improve SEO.  Thank you.  Sounds like you are doing well with it.  


Jan 29, 2012 09:00 AM #7
Tracey R. Wrisper
American Dream Real Estate, LLC of LA - Leesville, LA
"RealtorTraceyW" - Homes for Sale in Leesville LA

Great Post. We can learn a lot from each other. Keep blogging.

Feb 12, 2012 10:20 AM #8
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Cal Yoder

Homes For Sale in Lancaster PA - 717.413.0744
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