How many people had a bulletin board in their bedroom as a teenager? My bulletin board was an ugly dime store cork frame filled with thumbtacks of all my favorite pictures, celebrities, artwork, dried up dance corsages, spirit ribbons, school buttons etc.
Well now there is a new virtual website called Pinterest that follows this same bulletin board principle. Pinterest seems to be the hot new website everyone is talking about. If you have not heard about Pinterest, its a website where you can search topics and "pin" the photos you like to your bulletin board you create. Just like the social media world of Twitter and Facebook, Pinterest can become highly addictive! To join you have to be invited by someone. Once you do join you can search for others you know similar to format of other social media sites. I am just getting used to the Facebook Timeline and entering the world of Google + and now here comes Pinterest!!!
This is my college sorority pin
Pinning has gone from wearing a pin
to this concept--a virtual bulletin board of "pinned" images
WELCOME TO MY PINTEREST BULLETIN BOARD!
Before you think that Pinterest is just a Chick Hang Out, think again--Check out these 21 Must Follow Pinterest Users
Many Realtors are using the Pinterest forum as another avenue of branding and showing the consumer pinboards that represent communities, things to do in your city, popular real estate, decorating, cleaning tips and more. Its an opportunity to become creative with your marketing and lifestyle :
- Promote Your Area
- Showcase a Local Lifestyle
- Create Niche Topics
- Draw a Following
- Inspire Others
The world of Marketing major brands is becoming more and more creative.
Century 21 will be advertising in the Super Bowl for the first time this weekend. Who would have thought we would be seeing a real estate commercial during the Super Bowl, yet it makes sense to reach the millions of viewers.
There are also major consumer brands That are also experimenting with Pinterest, using pinboards to present complementary products, ideas, and imagery to inspire consumers to visualize and remix new possibilities.
Whole Foods
- Martha Stewart
- Better Homes and Garden
- Travel Channel
- HGTV
- Nordstrom
- Gap
Brian Solas posted an article this week Pinterest Rivals Twitter in Referral Traffic.
"In addition to soaring traffic, Pinterest is also rising as a bona fide referrer of notable Web traffic. According to a new report published by Shareaholic, Pinterest drove greater traffic than LinkedIn, Google Plus, Reddit, and Youtube…combined."
Mashable also recently posted Pinterest Becomes Top Traffic Driver for Retailers
Do you think is pinning a new way of driving traffic to your business or just another social site for fun where you meet to hang out with your followers? You be the judge, I'm waiting to hear a success story of a closed transaction directly related to Pinterest!
Comments(19)