As service providers in the 21st Century, we're always looking for a way to maximize our web presence. This lesson in web marketing comes from a source least expected. My girlfriend started her own handmade stationery (printed on recycled paper of course!) business ( Things Are Better With A Parrott ) earlier this year. In the course of six (6) months, her business has multiplied exponentially. Through multiple weblinks, features on other site's blogs, mention in local press, and features in web zines, she has mastered the art of "Internet Presence Maximization" (the next best thing to "Search Engine Optimization"). Her sales have steadily increased and she has positioned herself perfectly for a successful Holiday season push.
I am truly dumbfounded. I need to apply her insight and techniques to my own business. Who knew an artsy stationery business could lend so much knowledge?
The following is a list of some of the sites that she has been featured on. Take a look at some of these pages. Other lessons that can be learned among these links include: product consistency, branding, and weblink exchange. Enjoy!
6.14.07 More amazing things being done with gocco
6.29.07 more gocco
7.19.07 the amazing things being done with gocco (part 4)
8.10.07 I took a dip in the gocco pool last night
8.24.07 this week in gocco land 10.25.07 Holiday Cards in the Market (part 1)
11.06.07 Holiday Cards in the Market (part 2)
11.08.07 2008 Calendars
07.13.07 Things Are Better With a Parrott
11.14.07 Holiday 2007 Gift Tag Guide!
Paper Shop ink:
08.21.07 Gocco Gift Tags
11.13.07 Things Are Better With A Parrott
8.10.07 Friday Favorites
08.17.07 Clinks – Clinks = Cute + Links!
09.19.07 In Good Company: Things Are Better With A Parrott
2007 Holiday Gift Guide
Where to find Things Are Better With a Parrott:
Things Are Better With a Parrott at Little Paper Planes.
That should be enough to digest along with that Thanksgiving turkey!!!
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