2011 Home Gain Survey Results and a Home Stagers Viewpoint!

Home Stager with Birgit Anich Staging & Interiors, 203.807.4040

Staging is not just about moving furniture, decorating and moving a few objects in the house. It is way more. Kathy Streib shares some great thoughts about this topic:

Original content by Kathy Streib
2011 Home Gain Survey Results and a Home Stagers Viewpoint!

Every year the Home Gain Real Estate Blog  publishes a Home Improvement National Survey.  The results are compiled from 600 agents nationwide to determine the TOP 10 Low Cost DIY home improvements for people getting ready to sell their home.

And since I have been following this, Home Staging has ranked either 2nd or 3rd withHOUSES   Cleaning and Decluttering being #1.  Alternating between 2nd and 3rd with Staging is Lightening and Brightening.

Now while I love that Staging ranks so highly,  as I was reading the results it occurred to me that Home Staging as I view it actually can encompass all of the home improvement items on the list.  

Home Staging isn’t just about moving furniture around, lighting candles or placing fresh flowers around.   And in fact, I don’t know of any Stager who ever suggests having a lit candle in the home when the owner is not present!  

A basic Home Staging Consultation addresses all of the items on the list from cleaning and editing, painting, repairing, updating and enhancing the basic “bones” of the home.   A Home Stager will look at the total package, inside and out, from front yard to the back patio or deck... from what needs to go and what can be used to help show the possibilities of the home.  

A Home Staging Consultation can help a Seller prioritize their DIY projects so  preparing their home for sale will not be so overwhelming.  This is especially beneficial to those on a limited budget and tight schedule.

Will you get more money for your home if you stage it?   In this market, who can say.  But what I will suggest to you is that Staging your home will increase your chances of a Buyer wanting to see it because of how well your home will look on your MLS listing.  

If the photos don’t entice the Buyer there are other homes that will.  

home staging

Price will always rule and to help you get that price make sure you prepare your home so that its condition warrants the price you’re asking.



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About the Author: Birgit Anich is the President and Creative Director of Birgit Anich Staging & Interiors one of the most innovative real estate staging and design firms in Fairfield County, CT. Our distinctive approach is creating a lifestyle experience that sells homes fast and at the maximum price. Birgit’s focus is working with home sellers and their real estate agents to prepare their property to appeal to the most likely buyers. As Certified Advanced Stagers, trained by HGTV star Matthew Finlason, Birgit Anich Staging and Interiors transforms a property into a buyer’s dream using Targeted Lifestyle Marketing Techniques.

Birgit also won the most prestegious awards in the Staging Industry - Regional and National Awards of Rookie Stager of the Year by RESA.

Copyright © 2011 Birgit Anich Staging & Interiors, LLC – All Rights Reserved

RESA Rookie Stager  RESA-PRO SAR Advanced Design Specialist

Fairfield County, Connecticut   I    www.BirgitAnich.com   


Comments (4)

Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Yes, I'm not crazy about how they positioned staging, but at least it's getting the word out there on the importance of it.

Feb 03, 2012 04:35 AM
Kim Gaston
RE/MAX Advantage Realty - Colorado Springs, CO
Colorado Springs REALTOR®, CNE (719)661-6987

Kathy's right, it is a holistic approach, rather than a la carte. I'll have to jump over and comment. Great re-blog, Birgit! 

Feb 03, 2012 06:27 AM
Birgit Anich
Birgit Anich Staging & Interiors, 203.807.4040 - Norwalk, CT
CT Home Stager Fairfield & New Haven County

I agree with you, Debbie.

Kim, thanks for checking in. Glad that you are jumping over to Kathy's original post.

Feb 03, 2012 12:55 PM
Joshua Zargari
MJ Decorators Workshop LI staging and home decorating - Lynbrook, NY
MJ Decorators Workshop

A great post.

Mar 30, 2012 08:24 AM