11 Tips To Drive Traffic To Your LinkedIn Profile
With the more than 40 million professionals using this social media directory representing some 160 industries across the Globe, taking advantage of this tool could be vital to your business survival. Below are 11 tips to drive traffic and perhaps create a few more business relationships.
Increase your exposure.
When you add connections, you increase your data base of people viewing your profile to do business with. This has a two sided benefit, people like doing business with people they know and also it is more likely to land you at the top of Google searches, because of the network and numbers of members.
Most when updating their profile only list their current company, this limits the ability to connect because the lack of prior resource information. The tip here is to list your bio like a resume.
By selecting your Full View option is key here, in addition instead of using the default URL; customize the URL to be your actual name.
Enhance your results.
As you know, you can promote your material to the search engines like Google & Yahoo. With your LinkedIn profile in place you are the able to publish this to various websites. By selecting ‘Other’ instead of My Website, or My Company, you can modify your link. Keep in mind to do this your setting needs to be in ‘Full View’.
Use the’ Reverse’ Option.
This option allows you to check everyone who was a part of this company along with managers who may list employee interviews or comments.
Is the job search relevant.
Use this source to fine tune specific education or job requirements to the purpose you are in need of or trying to fill.
For interview purposes.
By knowing certain information before hand, might be helpful to connect on a more personal level.
A barometer to the company’s health.
By searching out this information will give you key components of the company, their employees, and a turnover rate.
A barometer of the industry’s health.
By searching out this info, may save a lot of time and heartache pursing an industry on the downturn or having financial issues.
Track certain startups.
Your network of people who are initiating startups are found by searching keywords. Apply this ‘Sort By’ filter to Relationship as an example to find people closer to a fit.
Seek out Help.
LinkedIn’s format has products and answers aimed to help promote guides and resources, by many forums at your disposal. Make sure you take advantage of them in your travels.
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