Using Google Maps For Your Business

Education & Training

Using Google Maps for Your Business

There are a few ways that you can use Google maps for your business. If you haven’t already, consider registering your business location on Google maps. You may also want to use ‘my maps’ to create and publish your notes about a community that can be shared with potential buyers.

1.Pinpoint your business address on Google maps so clients can find you when they search for neighborhood information - your business on Google Maps

*Hot Tip: Don’t limit your location to just business name and address. Add information such as photos, your company logo, or a video introduction. You can also include links to your website or listings pages.

2.Use My Maps to add community and neighborhood information:

Share your knowledge about a particular neighborhood by pinpointing the best restaurants, school districts, or neighborhood highlights. Add an interactive Google map to your website or blog to help buyers learn about the community where you have homes for sale. You could even create a walking tour of the neighborhood like the one described in the video below.   

Don't just take my word for it, watch the My Places introduction video above.

3.It's important to note that you cannot use Google maps to feature your listings. this was dropped early last year in favor of MLS listings. More information on this topic can be found here.


Example: I've included a map below from a hop-on hop-off shuttle bus in the U.S. southwest. The map is embedded in their website and includes icons with location notes and links for additional information. This is a great tool for someone looking to explore the area before deciding on a destination. This example could also apply to someone looking to buy a home in your area!

Interactive maps allow you to click and drag for navigation, zoom in and out, change the map style (satellite, traffic, images, etc). You can even search inside the map for nearby information. Give it a try below.

View Wicked Desert Experience in a larger map


Additional instructions and a detailed video about customizing Google maps can be found in the following post by Craig Daniels -







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Comments (1)

David Spencer
Keller Williams Northland - Kansas City, MO
Show Me real estate in Kansas City

Your blog has been helpful in explaining the advantages of Google Maps. Thank You

Feb 08, 2012 04:13 AM