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Did You Tell Them to....Please Google Their Home?

By
Real Estate Broker/Owner with Lola Audu~Audu Real Estate~Grand Rapids, MI Real Estate

Google this address 11369 Starflower Dr. Holland, MI

I'm not sure exactly how many MLS systems we have in Michigan...but there are a lot of them!  I pay to have access to one local Board and fork out more money to have limited privileges on a second.  I recently took a listing which caused me to investigate the possibility of listing privileges with a third board. 

Our initial contacts yielded limited success, but we were finally routed to the right person just in time...for them to go on vacation! Unfortunately, there was no one else to answer the question or process the paperwork, so we waited. 

When, the individual got back from vacation, we were informed that processing could only take place through the mail and since they were going to be out for another week...well, the listing would just have to wait until they got back.  A few years ago, this would have made me frantic.  That was then...This is NOW!

During the hiatus of 2 weeks in which this MLS system has been unable to attend to a listing from a paying client, I took advantage of some Excellent tools available to real estate agents who need maximum exposure for their listings.  My clients are moving out of state and need to sell their home.  They don't have 2 weeks to wait. So, here's what I did....

Comments (23)

Bill Roberts
Brooks and Dunphy Real Estate - Oceanside, CA
"Baby Boomer" Retirement Planner

Lola, It's a great thing to do, but don't give up on the MLSs.

We're working on a state-wide MLS (maybe next year) and I can't wait.

Bill Roberts

Nov 21, 2007 03:56 PM
Tony & Darcy Cannon
Aubrey and Associates Realty - Layton, UT
The C Team
Lola, great idea!  I am looking into doing something similiar with our listings.  Thank you for sharing!
Nov 21, 2007 04:05 PM
Carol Smith
Casmi Photography - Mebane, NC

Lola - You are just way too 'up' on things!  LOL  Great idea and great tool to use!

Happy Thanksgiving to you and yours.  God bless. 

Nov 21, 2007 04:09 PM
Ken Cook
Content, coding, marketing, host. - Marietta, GA
Content Marketer/Creator
Google is such a wonderful tool. If people only knew how much information a fraud investigator can find from Googling the property address and parties involved in the transaction! Another great post Lola
Nov 21, 2007 04:19 PM
Katerina Gasset
The Gasset Group & Get It Done For Me Virtual Services - Provo, UT
Amplify Your Real Estate & Life Dreams!
Lola- I left you a comment on your word press blog. I think you have an awesome idea with that sign rider. Katerina
Nov 21, 2007 04:51 PM
Jason Crouch
Austin Texas Homes, LLC - Austin, TX
Broker - Austin Texas Real Estate (512-796-7653)
Lola - What a great idea!  Thanks for sharing this one.  Have a great Thanksgiving!
Nov 21, 2007 05:16 PM
Susan Peters
Dove Realty Inc. - Seattle, WA
The Better it Looks the Better it Sells

Lola,

I also left a comment on your pretty blog. I chose the same template for another blog that I'm working on. This is a great tip. If we keep this up the MLS may become extinct.

Nov 21, 2007 05:38 PM
Jon Zolsky, Daytona Beach, FL
Daytona Condo Realty, 386-405-4408 - Daytona Beach, FL
Buy Daytona condos for heavenly good prices

Lola,

I followed the link and I was impressed. Really, really interesting. Thanks for the tip. It is already quite late, so will be "digesting" it in the morning.

Happy Thanksgiving!

Nov 21, 2007 07:09 PM
Kris Wales
Keller Williams Realty - Lakeside Market Center - Macomb, MI
Real Estate Blog & Homes for Sale search site, Macomb County MI
You don't know how many times I've sat here reading you wishing I had lived in your area 11 years ago and had you as my first broker.   This has to be one of the most innovative ideas I've heard of yet ("Google this address")
Nov 21, 2007 07:59 PM
Elizabeth Weintraub Sacramento Broker
Elizabeth Anne Weintraub, Broker - Sacramento, CA
Put 40 years of experience to work for you

The problem with Google this address is if one aspect of the street address is omitted such as its suffix, for example, it might not show up in Google. Also, I've had problems with numbers such as whether they are typed 2nd or 2 or 26th or 26. But Google is getting better now at recognizing intent versus verbatim.

Have you tried vFlyer? It does about the same thing as real estate show except it's free. There's also slidein.


Nov 22, 2007 02:16 AM
Billnulls Blog Florida Realty Professional
Charles Rutenberg Realty - Clearwater, FL
AHWD
that was a wonderful idea! I would also do flyers -
Nov 22, 2007 03:00 AM
Monika McGillicuddy
Berkshire Hathaway HomeServices Verani Realty - Hampstead, NH
Southern NH & the Seacoast Area
Great Idea...I love it. Thanks for the tip Lola.
Nov 22, 2007 10:28 AM
Kim Peasley-Parker
AgentOwned Realty, Heritage Group, Inc. - Sumter, SC

Lola,

What a wonderful idea.  I am still working on my internet presence and this blog is an excellent source of information.  That sign rider is a great idea.  Also put the question on the flyer as a reminder would be great as they would have the address all ready and they would then have a reminder. 

Nov 22, 2007 10:48 AM
Kimberly Grant
Exit Leon Crawford Realty - Huntsville, AL
Real Estate Agent - Huntsville Alabama
Lola, I'm sorry to hear about your MLS troubles.  We had a week long outage here as well.  Very frustrating because I had out of town buyers in that were NOT happy with me that week.  I hope its fixed soon for you.  I love your idea... I commented on your other page as well.  I love the idea!!
Nov 22, 2007 11:04 AM
Lola Audu
Lola Audu~Audu Real Estate~Grand Rapids, MI Real Estate - Grand Rapids, MI
Audu Real Estate~Grand Rapids, MI ~Welcome Home!
Hi Everyone, Thanks for your comments.  I hope you all had a Great Thanksgiving.  A Special Thank You for all who took the time to comment on my other blog. I've left responses there for those who did.
Nov 22, 2007 01:55 PM
Lola Audu
Lola Audu~Audu Real Estate~Grand Rapids, MI Real Estate - Grand Rapids, MI
Audu Real Estate~Grand Rapids, MI ~Welcome Home!

Natalie, Yes, this is cheaper than Talking House & has the potential to reach a lot more people in tandem with good marketing.  Thanks for your comment.

Very True Elaine.  Appreciate your stopping by.

Renee, I left a response on my other blog...really appreciate your stopping by.

Hi Bill, I'm not giving up on the MLS...It's just that there are other options and when you have to wait for a couple of weeks because you happen to fall within someone's vacation time...well, you look around and realise that there is much that can be done to market a property these days through other sources. I think the idea of a state MLS is being considered in Michigan too. It would be a good thing I think.

 

Nov 22, 2007 01:59 PM
Lola Audu
Lola Audu~Audu Real Estate~Grand Rapids, MI Real Estate - Grand Rapids, MI
Audu Real Estate~Grand Rapids, MI ~Welcome Home!

You're welcome Tony & Darcy.  Best Wishes!

Hi Carol, Hope you had a Great Thanksgiving. :)

Thanks for your comment Ken.

Katerina, Thank you for commenting on my other blog.  I appreciate it very much.

Jason, I hope you had a wonderful time of Celebration.  We did...I'm still stuffed. :)

Susan, Thanks for your comment.  I'm just learning how to work with the template.  It is providing a lot of interesting "educational" moments. :)

Nov 22, 2007 02:03 PM
Lola Audu
Lola Audu~Audu Real Estate~Grand Rapids, MI Real Estate - Grand Rapids, MI
Audu Real Estate~Grand Rapids, MI ~Welcome Home!

Hi Jon, Thanks for reading.  Hope you had a pleasant Celebration of Thanksgiving as well!

Kris, That's quite a compliment.  Thank You.

Hi Elizabeth, Thanks for your comment.  I'm familiar with vFlyer but have not used it.  I've found Postlets and Real Estate shows to be very effective. Real Estate shows creates a Flyer which attaches to the show.

Bill & Barbara Jo, Yes...that's a great idea to put the information on the paper flyers too.

Hi Monika, Thanks for commenting here & also for visiting my other blog. :)

Thanks for your comment Kim.

Kimberly, Thanks for stopping by here & the other blog.  The "troubles" were actually a blessing...in disguise. :)

Nov 22, 2007 02:09 PM
Ed Vogt
Midwest Properties of Michigan - Grandville, MI
Grandville, MI Midwest Properties
Hello, Lola:  I like what Bill Roberts had to say.  That would be great if we could be one big statewide MLS, wouldn't it?  Two weeks is a long time in RE time to have to wait for a listing to be put on-line.  Leave it to you to share the GOOGLE idea with everyone:)
Nov 23, 2007 06:44 AM
Lisa Ryan
Callaway Henderson Sotheby's International Realty - Montgomery, NJ
Selling Princeton,West Windsor and Montgomery Town
Lola, great idea about the google sign rider, that makes so much sense.
Nov 23, 2007 03:23 PM