Ken Pederson at FAIRWAY Mortgage discusses the gadgets we surround ourselves with in our effort to stay on top of our databases and calendars, and encourages not to lose sight of what's important. Keep in mind that you're in sales, and picking up the phone is still just as effective as it has always been. A database is still a database whether it's in software or in a recipe box on note cards. If you nurture your database, it will flourish.
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