Toss Out the Gadgets?

Mortgage and Lending with FAIRWAY Independent Mortgage Corp
Ken Pederson at FAIRWAY Mortgage discusses the gadgets we surround ourselves with in our effort to stay on top of our databases and calendars, and encourages not to lose sight of what's important. Keep in mind that you're in sales, and picking up the phone is still just as effective as it has always been. A database is still a database whether it's in software or in a recipe box on note cards. If you nurture your database, it will flourish.
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Mike Morrison
Will & Will Real Estate Brokers, The Woodlands, Texas - Houston, TX


Duke Long writes a blog, The Community, which is geared mainly to CRE. Here's a link to a post that made me think.

I think "old school" still has a purpose.

Feb 10, 2012 03:39 AM #1
Jay Taylor
Cre8tive Apps, LLC - Austin, TX

Technology for the sake of technology does not add value.  It's only when you use it effectively does it have value.

Some people like to have gadgets because of some type of status symbol or because they think it will make them appear to be up with the latest in front of their customers.  However, this adds no value to you, your business or your customer.

If you are going to implement technology in your business, do so for the right reasons.  I originally bought an iPhone because of my work in high tech.  I wanted to understand how to make a smartphone work better with PC technology as that was part of my day job.  However, now I use it to keep on top of all my contacts, emails, etc. so I can be more responsive to my partners and co workers.

When you leverage the right tools, technology can make you much more effective in your role.  However, if you don't, it will only slow you down and negatively impact your business.



Feb 10, 2012 05:09 AM #2
Ken Pederson

Hi Mike, 

Thanks for that blog post, well written and goes hand-in-hand with my thoughts today.  Thank you.


Ken Pederson

Feb 10, 2012 05:12 AM #3
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Ken Pederson

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