Buying and selling a house are two of the largest financial transactions you will make in your lifetime. Doing a little research, and making sure you have the right representation, can mean a difference of thousands of dollars at the end of the deal. The real estate agent you choose will play a big part in the final transaction, so it is important to understand your options.
In today’s real estate market, there is a buying real estate agent and a selling real estate agent. Buying agents represent the interests of the buyer, and will usually get paid from the total commission paid to the listing agency. This agent’s main goal is to get the buyer the lowest price for the house they want.
Some qualities to look for in a buying real estate agent:
- Knowledge of the neighborhood
- Detail-oriented and highly organized, with the ability to follow up
- An understanding of how homes are built and what small changes can be made to create the wow! factor
Selling agents represent the interest of the seller, and their main goal is to ensure that your home is sold in the shortest time for the highest price. This agent represents the seller during negotiations and in the final closing of the house, and works with the homeowners to deal with any challenges that come up during the selling process.
Some qualities to look for in a selling real estate agent:
- A good marketing campaign that includes direct mail, networking and online advertising
- An understanding of staging, with a knowledge of what buyers in the market are looking for and how to prepare the home to appeal to those buyers
- The ability to show off the strengths of a home, while minimizing the weaknesses
Whether you are looking to buy or sell, knowing what to look for will help you find the right real estate agent for your needs.
What are some of your thoughts on buying agents and selling agents?
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