An Overseas Buyer Finds one of our Listings on Zillow and Makes the Phone Ring

I haven't had a lot of nice things to say about Zillow in the past, but I have to give them credit for what looks like a promising buyer inquiry.  Today, I received an email from an American citizen living in the Malay Archipelago region.  He has been browsing Lake Superior homes on Zillow and came across one of our Madeline Island waterfront listings that he found intriguing. 

Apparently, this buyer prospect first found us on Zillow, but he has also been watching our virtual tours on YouTube and elsewhere.  The virtual tours seem to have gotten his attention.  I can tell when a buyer prospect has looked at a property tour many, many times..they always seem to be very familiar with the home's interior, in great detail.

A presence on Zillow could be considered just another tool in an agent's marketing toolkit, but it's not one I'd overlook.  Whether you love Zillow or not, whether you agree with the "zestimates" or regardless of what you think about site aggregators selling territories to whatever agent has the cash to buy them, you'd have to agree that a lead is a lead.  And some leads are better than others.