As the real estate blogging air thins and altitude increases dangerously close to the 900,000 Active Rain post point level, I settle in for the in flight informational movie.
With a crystal clear plastic tumbler filled with ice and ginger ale, the lights dim and the seats get reclined the complete half an inch travel back in coach class.
"Why Should I Hire You As My Real Estate Agent" splashed on the drop down screen as I plugged in my headset, adjusted the volume.
The opening scene in a Maine farm house kitchen.
After the real estate agent in a not so flattering too small very tight blazer has toured the property.The strait jacket blazer he sports in an off shade franchise color not popular at Sherwin Williams.
And the seller smiles a fatherly John Walton approach warm grin and suddenly goes stone face. Asks "Let's cut to the chase young fellow."
The seller of the Maine real estate wants to know why he should pick him for the privilege, honor, job of pricing, marketing, getting a buyer to the property listing closing conference room table. No bright harsh blinding lights turned on. No field polygraph apparatus were wired to the real estate agent with clips or sticky band aid circles of rubber. No charts made with an up and down needle stylus on graph paper that spikes as the agent squirms, sweats, feels tested or put on the spot.
The agents thinks about all the awards on the wall he has earned, or the usual approach about how honest, how loaded with integrity and principles he is. But staring across the kitchen table, and the cobalt blue steely eyes peering deep in to his soul makes him reconsider.
This guy, this owner, seller is not interested if you are a member of the Centurion, Gladiator or Top Gun level of real estate agents in the country.
He does not want to hear a script, get any razzle dazzle loaded with real estate jargon buzz words.
He wants, will get the straight short and sweet reasons why he should select you, the guy in front of him for the mission, job, operation.
Not about the real estate agents career thus far, or how many sales he has had or how he got in to real estate background. Why right here and now, for this property and place in time should the seller pick him for this particular property? Why is he suited for the job as the best in the bunch, pick of the pack, cream of the crop.
(Ding ding sound, seat belt light overhead goes out) "Peanuts, more ginger ale sir?" the flight attendant asks you sitting in 33B.
What reasons would you give this real estate seller to select you for the job, to get your color, brand of real estate sign on the front lawn of this house, home listing? Marketing highlights of what it takes today to reach more people, more often and your own unique approach to the sport, passion of listing, marketing and selling real estate property listings in the comment section below.
Maine, big state, less people, more natural beauty that grabs your heart, Never lets go. And you are glad she does not. See yourself in Maine, building on land and enjoying her in something real log. Watch, listen, check out our ME real estate videos.
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