As Vice-Director (and soon to be Executive Director) for IRIS (Interior Redesign Industry Specialists), I get interviewed alot. Right now, the topic of staging is hot! Staging a home to sell, staging a vacant property, staging model homes, staging a party during the holidays..........you name it.
The biggest factor for many businesses like mine, or the 800+ members who are in our organizations, is that staging is not hot everywhere. OK, we know it's hot in major cities, but in small rural communities, it isn't always the case.
In my opinion, (I would love a good discussion about this), after 8 years in business, providing services that cover the general need of clients I serve, the real estate agents are still the hardest person to sell staging services to. Now, saying that, there are also many real estate professionals who understand the advantage of using a service like this. Many of you have taken the opportunity to capitalize on the opportunity and have taken training to do this?
So, I say, what is the best way you would want someone to present this type of service to you and what is the reasoning behind why you choose not to do it or choose to do it?