I am a fairly new agent (been in the business since April 2004, but started selling full-time Jan. 2007) and I know, being around other agents for some time now, that December is usually a slow month. But why does it have to be that way? People are already festive and in good spirits (until they reach the mall parking lot that is) and are already spending a lot of money at various stores. So, if the public in general has 'spending' on the brain, how can we generate more sales in December?
I know that the new listings from now until year end are most likely motivated sellers, so how do we get buyers to start buying? Is it best to advertise that possessions can be in February and March, so theres plenty of time still to pack and sell your own home (if you have to)? I have been holding open houses quite regularly and I am lucky to get 4 people to show up in two hours. Then, to top it all off, they're usually neighbors or just killing time on the weekend. How can a newer agent drum up some sales???
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