What do you look for when choosing a Home Staging partner? Tip Number 1

Real Estate Agent with Long and Foster - Christie's International Real Estate & Owner of Staged Home Decor MDRE#0648298

Tips for Choosing Your Home Staging Partner

1. Statistics, that's a good thing. You could look for those.

2. Credentials. Realtors know how important these are behind their name.

3. Properties on their website. What do they look like?

4. Geographical locations they serve. Do they have a potential for being an expert in your area?

5. Longevity? Are they a newbie?

All of these are important. Some may be more important to you than others.

Statistics should be very important. The least amount of days on the market per Staged Home. Well, this is definitely a good thing for a homeowner or a Realtor to consider. Not so good for my business though.  That is right, I did just type that!  As a Home Stager I should be looking for additional ways to generate income.  You would think, right?  When a house is under contract in days, I lose a possible source for additional income.  I could potentially be receiving additional fees for the items I place in the property to enhance its appeal and appearance. Each day, week or month it does not sell, I am supposed to be collecting fees.  This is a source of income for Stagers and a big one, for many. We all choose to work the way we want to work. 

There are two things to consider with Statistics for me. Days on Market?   Would I like to be in the Staging Inventory Rental business as well as, a Home Stager? Sure!  Or profit from Home Staging professional fees, first and foremost? Of course!  I have chosen to make it my business to see that I do my best to get a home Under Contract and SOLD, ASAP. Income from the additional days, weeks or months on market are not my focus.  I want to be known as the partner that helps you get your properties off your "Active Listings", and on to the "Sold Listings" pages of your website. As well as the partner that helped you get those moved over with the biggest commission check possible.  I suggest this is important to consider when you interview and choose your Home Staging partner.  Aren't we all in the business of helping the property get SOLD?


Tip Number 1 to finding the right partner for you.    This has been my opinion, backed by experience and a suggestion to think about your choice, thoroughly.  Check out the Stagers Statistics, first and foremost.  What Statistic, when selling a house, is the most important to you?

Look for Tip 2...soon.

Posted by




Deb PortraitDeb Harshman, ASPM, REALTOR   

 Accredited Staging Professional Master

Pres. of Staged Home Decor 

IAHSP and RESA Member 

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Comments (6)

Doug Dawes
Keller Williams Evolution - 447 Boston Street Topsfield, MA - Georgetown, MA
Your Personal Realtor®

I think stagers are the nuts. I wish every seller would use them

Feb 22, 2012 10:38 PM
Ellie Ortmann
Keller Williams Realty Integrity Northwest - Buffalo, MN
"Put Your Red On"

Every seller should use a stager, even if it is just for a the prime area of the home.

Feb 22, 2012 10:49 PM
Cheryl Thomson REALTOR Ret Army
United Real Estate DC Metro Region (703.216.5635) cheryltee47@gmail.com - Prince William, VA
Associate Broker in Northern Virginia

Hi Deborah.  Sellers need to understand that have their home staged for the eyes of the buyer is going to get their home sold.  Your business is certainly necessary.

Feb 23, 2012 02:26 AM
Deb Harshman
Long and Foster - Christie's International Real Estate & Owner of Staged Home Decor - Potomac, MD
REALTOR & ASPMaster Stager, The Selling Advantage

Doug- Thanks for giving me your thoughts. Nuts?  I guess there are nuts in any profession

Ellie and Cheryl-  It is always to nice hear that a Realtor approves of Staging as a profession.  As Realtors are educated, owners will be encouraged to Stage.  It is my hope that some day soon, it will be the norm and an integral part of a Realtors listing presentation everywhere. 

Feb 23, 2012 08:15 AM
Roy Kelley
Retired - Gaithersburg, MD

Good advice for real estate professionals and their clients.  Many properties in Montgomery County, Maryland would benefit from staging.

Feb 24, 2012 12:56 AM
Deb Harshman
Long and Foster - Christie's International Real Estate & Owner of Staged Home Decor - Potomac, MD
REALTOR & ASPMaster Stager, The Selling Advantage

Roy, with respected Realtors like you spreading the word and Active Rain, more properties are being Staged.

Feb 25, 2012 12:59 AM