Not so long ago, many people thought of Facebook as a college version of MySpace. As I've explored the site over the last couple of weeks, two statistics keep coming to mind:
- Over 55 million users
- Fastest growing demographic in the 25+ age range
It's apparent to me that Facebook is the leading social media site to reach the Gen X crowd. Now with Business Solutions, Facebook offers tools for businesses to connect with their customers, place targeted advertising, take polls, and analyze site traffic.
I'll be writing more about Business Solutions next week. For the weekend, here's what others are saying about using Facebook for business:
How Facebook Grows My Business
Sherman Hu
Head Blogging Instructor at WordPressTutorials.com is just one of Sherman Hu's titles. His passion is simplifying technology so that business owners can effectively use it.
In this post, Hu talks about how a Facebook Group helped promote WordPressTutorials and lead him to new business opportunities. He also offers tips on "researching interest groups ... to feel the pulse of the community."
Web Community Forum
Steve Broback, Kim Larsen, Jason Preston
and Teresa Valdez Klein
There are a lot of great Facebook posts here from retaining talent, to a WSJ article on tangible results, to a webinar on The Power of Facebook.
If you're lucky enough to be in the Seattle area next week, you can attend the 2007 Web Community Forum on December 5 and 6. The conference will discuss ways that businesses, political campaigns, and marketers can use Facebook.
Nine Reasons You Should Be Using and Watching Facebook
Rae Hoffman
SEO consultant Rae Hoffman gives her insights on the benefits of using Facebook and its potential for Internet marketing. She also discusses the wide variety of information available in profiles, and how smart marketers can use that to target their online efforts.
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