Sellers: Pricing it Right is Key

When selling your house, it’s tempting to ask top dollar and hope for the best, knowing that you can always negotiate later. The problem is, by not pricing competitively, you are actually more likely to end up selling for LESS.

An overpriced house will be ignored by most buyers. Chances are, it will sit on the market receiving little or no attention, until its owners are forced to lower the price. For many buyers, a lowered price is like blood in the water. “This house isn’t selling,” they think. “Either there’s something wrong with it or the sellers are getting desperate.” Better brace yourself for the lowball offers you’ll start getting.

On the other hand, a competitively priced house attracts buyers like moths to a flame. Let’s just put it this way: overpriced houses don’t end up with competing offers.

Of course, there are exceptions to every rule; but it general, this is the way it works. But don’t take our word for it: