Let's get purposeful!

Real Estate Agent with iGetSales


Successful Agent Who Just Sold a House

What does it mean to be "on purpose" or to be purposeful?  To be “on-purpose” means to have clarity and direction about where you are taking your real estate business and to be able to make conscious decisions and choices rather than randomly going about your day. 

Being “on purpose” means being laser focused and determined to accomplish the goals you have set for your real estate business.   Being “on purpose” requires working a well-defined business plan and staying with it until the mission is accomplished.  Being “on purpose” is being in action with a specific purpose or outcome to achieve.

Let’s picture what the person “on purpose” looks like.  I am not sure about you, but when I think of someone who is “on purpose”, I think of someone who knows exactly what they want, where they are going, and someone who is continuously taking action to accomplish his/her goals.  I think of someone who does not give up and is very consistent.  I think of someone who gives 100% focus to whatever it is he/she is doing, at that moment.  I think of a person who is working from a clearly defined business plan and is in control of his/her destiny.

There are many reasons why conducting your real estate business “on purpose” is important.  For starters, being “on purpose” helps you meet or exceed your business goals in the least amount of time with the least amount of resistance.   Another important reason for being “on purpose” is to create discipline and perseverance in order to get the job done.  It is also important to be “on purpose” because it helps you to spend your time, energy, and finances on the things that matter the most.  And lastly, another very important reason to be “on purpose” is to drive your real estate business to the highest level of success possible.

 A great way to run your real estate business “on purpose” is by using the software product BluePrint or something similar.  BluePrint is the GPS for real estate professionals including those who sell and those who recruit.  It allows an agent or a recruiter to map out a well-defined road map or business plan with clear objectives on how to reach that final destination. 

The visual dashboard in BluePrint will even show you when you need to make a course correction.   With BluePrint, you no longer have to randomly go through your day wondering where you will end up.  By logging on to BluePrint each day, you will know exactly which clients and prospects to call, to write a note to, or get face-to-face with.  Your daily “trip” will be mapped out for you.   By using BluePrint you will create simple habits for lasting results and will be a person who conducts business “on purpose.”

Wishing you a most profitable day,

Cynthia Hill

“Simple habits…lasting results”



Quote for the Week:

“For things to change you’ve got to change, otherwise, nothing much will change – Jim Rohn

Comments (2)

Pat Champion
John Roberts Realty - Eustis, FL
Call the "CHAMPION" for all your real estate needs

Great topic and you are right those of us who have a purpose and stick to that purpose will succeed. Thanks for sharing.

Feb 28, 2012 03:46 AM
Jon Kolsky
Kolsky Realty & Management - Long Beach, CA
Licensed California Real Estate Broker

Great topic and blog. When an act occurs that violates trust or responsibility, consequence's always should match the violation. 

Feb 28, 2012 05:37 AM