Facebook Business Pages Have Changes
Today Facebook announced some BIG changes to Facebook Fan Pages. Right now, you have the option to have your page in the old format or to have it in an admin view only while you make changes to it. On March 30, 2012, Facebook will change ALL pages to the new Timeline with the new functions. Be sure you are ready for the switch. Below, I have outlined some of the changes that will be made. Some great, some good and some are not so good.
Click here to watch a tutorial on the changes
1. Default Landing Tabs are Gone, Tabs now 810px Wide:
Facebook has removed the ability to create a default landing tab. However, you can still create fan gates. The size of the new tabs is 810px. If you are designing new tabs, be sure to design to this width.
2. Photos, Likes, and Apps at Top of Page:
Photos, likes and apps are now at the top of your Page. Photos show in the first spot, but you can change the order of everything else so people see what matters most. You can show a maximum number of 12 apps, so make sure to put your most important ones first.
3. Pin your favorite post to the top
Hover over a story and click on the star ( star icon ) to make it wider, or on the pencil ( pencil icon ) to pin it to the top of your Page, hide or delete it entirely.
4. New Administrator Panel
Keep track of your activity on your Page from the admin panel. Respond when people write on your Page timeline, and view your latest insights.
Visit your activity log to review all your posts and activity.
Additionally, in March, new admin controls will be released. This will let you set different permissions for each page admin.
5. Fan Page Messages:
Now people can contact you privately using messages. Notifications about new messages will appear right in your admin panel.
6. Cover Photo
The cover photo can be up to 850px by 315px but may NOT contain the following:
Price or purchase information, such as “40% off” or “Download it at our website”.
Contact information, such as web address, email, mailing address or other information intended for your Page’s About section.
References to user interface elements, such as Like or Share, or any other Facebook site features.
Calls to action, such as “Get it now” or “Tell your friends”.
If you need custom assistance with making all the necessary switches to your Fan Page, Social Media Partners can assist you with these changes.
We will be holding a class specifically to address the changes and functionality of Timeline for Pages on Wednesday, March 7, 2012 at 6:00 at the West Bay Event Center. Call Christine to register at 231-409-4140
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