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What Makes a GOOD agent GREAT?

Real Estate Agent with eXp Realty, LLC NC 193245

Whether you are an agent that mainly focuses on supporting buyers, sellers or both you have to do the best job that you can for whoever your clients may be.  Are you working with a “good” agent or are you working with a “great” agent?

What makes a “Good” agent?
I think there are tons of “good” agents out there.  A good agent is someone that is knowledgeable about the laws and processes of real estate sales.  They are able to assist their clients in either finding a home or selling a home.  They are able to go to the closing table with their client’s best interests at heart.  They are then able to walk away from the transaction with happy clients.

You may be saying ok…then what is a “GREAT” agent?

Well a great agent is one that is able to of course do all the things a good agent does.  Fully represent their client to the best of their abilities and generate a smooth transaction at closing.  But a great agent is one that is able to and WANTS to go above and beyond the standard of representation.  A great agent is someone that wants to and enjoys helping people realize their dreams.  Someone who wants to communicate with their clients on a regular and consistent schedule.  They are able to give raw facts to their clients and give them the truth no matter how brutal or encouraging it may be.  A great agent is able to not only get to the closing table but able to truly negotiate the best possible deal for their clients.  A great agent is one that takes a personal interest in their work on an everyday basis and truly is in the business to help people.

You can always tell a great agent from a good agent by how they move on after a transaction.  Sure every agent keeps past clients in their rolodex…but do all agents heartfully contact their past clients to make sure things are going well for them? Does every agent truly want their clients to be happy?

The truth is that being in real estate you are working for commissions and that is not going to change.  But if you also work for the love of the business then being a great agent is something that will be natural.

Tim Brown
Owner/Broker, Realtor®, ABR,CRS,CDPE®
Auctioneer NCAL#8560
Hines & Associates Realty
Direct Line: 704-619-1008
Client Care Line: 704-815-3208

Representing buyers and sellers in and around the Charlotte, NC real estate market.  Visit my website for Charlotte homes for sale search and to see my current listings in the area.

Jon Kolsky
Kolsky Realty & Management - Long Beach, CA
Licensed California Real Estate Broker

A good agent isn't getting paid, and a great agent is getting paid! Plus what you said of course, great blog.

Mar 02, 2012 07:25 AM