When real estate business models collide

Services for Real Estate Pros with Homes By Owner Mi

One type of business model attracts certain types of buyers and sellers while other attract others.  The reason is driven by each individuals needs and circumstances.

Today the real estate market has seen some major changes in the types of real estate selling and representation methods.  Most of the companies are working very hard to preserve their share of the market.

Sellers only have one goal that is to sell their homes as quickly and easily as possible and for the least cost.  Seller that try the For Sale By Owner route have found it to be very difficult because of the lack of knowledge and opportunity to expose their properties though marketing avenues traditionally reserved for real estate agents and brokers.  Since 1995 the HomesByOwner.com website has been representing seller in a new un-traditional method.  Today the method is seen as part of the marketplace. 

Many Realtors encourage sellers to try and sell if they have the time and expertise to represent themselves.  The reason they encourage the For Sale By Owner option is the agents think most sellers will not be able to represent themselves for the time frame it takes to sell in this market.

Something that has changed is the training and workshops being offered to improve the selling opportunity for most For Sale by Owner sellers.

Realtors will always have the majority of the market representation but seller opportunities are growning, the Internet has become the number one source for buyers to start their home searches.  This means that high profile websites like HomesByOwner.com/Lansing will play a large role in the buyers search.

The models for each type of representation are part of the overall market.  It will be interesting to watch as the market shifts and turns.


Comments (2)

Rick Sergison
EXP Realty of Canada Inc., Brokerage - Pickering, ON
Durham Region Real Estate Blog

Just wanted to Welcome to Active Rain. I hope that you enjoy it and it helps you in your business. Best regards.

Dec 10, 2007 08:47 AM
Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

We invite you back to ActiveRain!

    Much has changed since your last visit to ActiveRain.  I encourage you to take another look at the website. 

    Surf some blogs, leave some comments.  Better yet, post a Blog.

    Best to you!

Dec 28, 2015 12:38 PM