Reid's Rules: LinkedIn Founder's Action Plan for Networking

Reblogger Suzanne McLaughlin
Real Estate Agent with Sabinske & Associates, Inc. (Albertville, St. Michael)

Niki struck paydirt with this blog post.  If Reid Hoffman doesn't know how to network socially, I don't know who does.  This might have to be the next business book you read, I know it will be mine. 

Now, get out there and get noticed!

Original content by Nikesh Parekh

Reid HoffmanSo what is the founder of LinkedIn Reid Hoffman's Action Plan for Networking?  He calls them Reid's Rules.

I read a really truly compelling article on CNN last night, pumping Reid Hoffman's new book The Start-Up of You.  The book seems really good.  Reid Hoffman has had an incredible run starting LinkedIn and then investing in FaceBook and Zynga.  

The interesting thing to me was that he makes conscious "investments" in other people.  For example, he met Mark Pincus at the start of social media.  Reid gave Mark the opportunity to invest in FaceBook.  Mark gave Reid the opportunity to invest Zynga when it was just an idea.

Is it luck or does fortune come to those who have a conscious strategy of investing in and developing other people?  

It's kind of like ActiveRain's core concept of Pay it Forward to the Community:

Here are "Reid's Rules" from "The Real Way to Build A Social Network

"In the next day: Look at your calendar for the past six months and identify the five people you spend the most time with -- are you happy with their influence on you?

In the next week: Introduce two people who do not know each other but ought to. Then think about a challenge you face and ask for an introduction to a connection in your network who could help.

Imagine you got laid off from your job today. Who are the 10 people you'd e-mail for advice? Don't wait -- invest in those relationships now.

In the next month: Identify a weaker tie with whom you'd like to build an alliance. Help him by giving him a small gift -- forward an article or job posting.

Create an "interesting people fund" to which you automatically funnel a certain percentage of your paycheck. Use it to pay for coffees and the occasional plane ticket to meet new people and shore up existing relationships."


  • Are Reid's Rules applicable to ActiveRain and real estate?
  • Are you going to implement any of the ideas above?
Picture: Wikimedia Commons



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Patrick White
Home Driven Realty, Inc - Baldwin, NY
Driven to bring New Yorkers home

Good Evening Suzanne

Thanks for the post and re-blog. Excellent information. Have a great week.

Mar 10, 2012 11:33 AM #1
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Suzanne, great re-blog, the information is easier said than done!

Mar 10, 2012 02:10 PM #2
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Suzanne McLaughlin

Sabinske & Associates, Realtor
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