Mentoring in 2012

Real Estate Agent with Crown Key Realty

I have been a Realtor for six years now and an active Realtor for five. I have had some success, a lot of fun and seem to have earned the respect of my peers. That respect earned me a phone call from my broker asking me to mentor a brand new agent. I had never thought of myself as a teacher or a mentor, but Susan was persuasive and I accepted the responsibility.

A lot of good has come from it and there are some interesting challenges attached. My mentee has always earned a regular paycheck and I discussed with her that sometimes in RE it can be a roller coaster ride. I explained that it is possible to avoid that roller coaster by carving out time to lead generate regardless of your current volume of business. Keep the pipeline full, and the roller coaster fades away.

We talked at length about different methods of lead generation and how its important to pick one or two and then stay with them. Don't try a little of this and a little of that. Pick your method and go for it.

I asked the other agents in the office to at least for a little while refrain from acronyms. No SPQs allowed. Say it clearly, Seller Property Questionnaire. She quickly learned the forms and soon was speaking acronyms like the rest of us. We did a contract class then progressed to roll play. She would present a RPA, oops I mean Residential Property Agreement to me as if I were her client and I need to understand what I was signing. The contract class, and roll play worked great. The first few times we rolled played she graded herself at D minus minus minus. She improved and began to get comfortable.

We vied property together and I asked to do an AVID as we walked through. AVID of course being an Agent Visual Inspection Disclosure. We viewed lots of properties over a wide range of prices. Her response to the different properties was very interesting. I told her I would dis-own her if I ever heard her say "Now this is the kitchen".

She learned the basics fast and seemed to really enjoy the process. That's the good side, and now the bad.

She was astonished at the costs involved just to get going. Associations dues, MLS fees, business cards, web site and on and on. I told her never purchase anything without discussing it with myself or our broker first. She got calls from companies promising leads for a fee, Google placement, all sorts of things that cost and seldom pay.

Ten years ago a new agent could almost aways count on getting their first deal from their "sphere of influence". Not today, the economy has seen to that. There have been days where I could sense her frustration at learning but not doing real business.

One of the agents in our office became ill and has not been able to work. We passed one of her clients to my mentee. She was thrilled to have real business, even if  it was (and it is) a difficult client.

For me it has been an interesting and rewarding experience. She hasn't written her fist deal yet, but I believe she soon will. She has worked hard farming her own neighborhood, continues to lead generate diligently and always has questions.

My name is Dale E. Bledsoe with Crown Key Realty and as always I may be reached at 209-481-6031. You may also visit me on the web at .

Comments (7)

Victor Zuniga
Berkshire Hathaway Home Services California Properties - San Diego, CA

Hello Dale,

It's true that a lot of new agents are not prepaired for the cost of being in businees when they first start. Sounds like you are doing a great job of mentoring. Keep up the good work.

May 01, 2012 04:19 AM
David Burrows
Classic Realty - Fairfax, VA
No Pressure, Just Seriously Devoted to Real Estate

Dale, keep up the good work. You have been doing a wonderful job! I love teaching new agents and being there to help guide them along the way.

May 01, 2012 04:24 AM
Pamela Smith
Award Realty - Sun City West, AZ
Sun City West, Corte Bella, Sun City Grand

I am sure your mentee has learned volumes from you. 

When I first started out, I asked a seasoned Agent to help me with something.  She replied "I don't have time to spend with new Agents".  You are very generous with your time and knowledge.

May 01, 2012 04:38 AM
Than Maynard
Coldwell Banker Heart of Oklahoma - Purcell, OK
Broker - Licensed to List & Sell - 405-990-8862

You broker is lucky to have you. We train and treat our agents as family. Unfortunately, once we get them trained and producing they look for greener pastures. They seldom make it, since they no longer have any support. Most of the companies that are recruiting are nothing better than agent mills and make their money off fees. We make ours the old school way, off the split. One of these days I will change it, but I believe the 'family feel" will be gone at that point.

May 01, 2012 04:45 AM
Mark Loewenberg
KW of the Palm Beaches - Palm Beach Gardens, FL
KW 561-214-0370

like the AVID, we do not have that down here in Florida, but make the lightbulb come on for me!

May 01, 2012 07:20 AM
Juli Vosmik
Dominion Fine Properties - Scottsdale, AZ
Scottsdale/Cave Creek, AZ real estate 480-710-0739

Dale, WTG for stepping in and helping out.  I'm sure with your support, this "newbie" will be an experienced agent in no time.  

May 01, 2012 09:14 AM
Dale Bledsoe
Crown Key Realty - Tracy, CA
Realtor in Tracy, California

Victor, David, Pamela, Juli, Mark and Than, thank you for the kind words. It has been a very positive experience for me, and my Broker has thanked me many times over. Would be happy to and look forward to doing it again.  Pamela, I have had other agents tell me the same thing that some brokers refused them training completely. Very sad indeed. Oh and Juli, we said no acronyms so I must remind you my mentee had never txt messaged before and she wouldn't have a clue about WTG. Lol, thanks to all of you!

May 01, 2012 09:54 AM