Listing Videos...

By
Real Estate Agent with RadnorLake Video

Listing Videos...

     I am constantly striving to raise the bar on what I do when it comes to listing videos. Far too often I see videographers pan a room move to the next and repeat the process. I like motion and movement. In this video of 3101 Harborwood Dr. Nashville, TN, I combine motion and panning to give a more realistic feel for the property.
     I have experimented with time lengths by studying what others in similar fields do as well. For a walk-through tour, the norm seems to run between 4-1/2 to 5-1/2 minutes. Shorter than an actual walk-through but long enough to give clients a good feel for the property.
    There is also some debate as to whether to incorporate voice overs. While this is a viable option, voice quality is important. Keep in mind too that dragging an audio into the timeline adds additional time to the project.
     If you are really serious about separating yourself from the rest of the pack use video - slide shows are not videos. Studies have shown that video walk-throughs work and folks that are really interested in the property will watch it. I our mobile society, you need all the tech tricks you can get...


This posting and the contents herein is the intellectual property of Michael Thornton, CEO of Creative Video Concepts. CVC provides high quality videos for the web, corporate, businesses and the real estate industry. We service Brentwood, Franklin, Nashville and the area surrounding Davidson and Williamson County TN. This post is a contribution to the ActiveRain Real Estate Network.

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Creative Video Concepts - Brentwood, TN

7105 Crossroads Blvd; ste 102
Brentwood, TN 37027

615.339.7709

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  1. Angie Nwanodi 03/21/2012 08:01 PM
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Rainmaker
3,252,309
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Home and Condo Specialists

Good Morning Michael, Yes your videos give consumers the benefit of being in the home, without being in the home. This is especially valuable to out-of-state buyers...nicely done as usual!

Mar 21, 2012 08:21 PM #2
Rainer
1,756,848
Conrad Allen
Re/Max Professional Associates - Webster, MA
Webster, Ma, Realtor

Hi Michael.  Interesting.  You do the video with music and written descriptions.

Mar 21, 2012 08:33 PM #3
Rainmaker
3,036,865
James Dray
Fathom Realty - Bentonville, AR
Exceptional Agents, Outstanding Results

Vast improvement from your beginnings.  You have your eyes on the prize and nothing can stop you now.  Enjoy the day

Mar 21, 2012 08:38 PM #4
Ambassador
764,761
Amy Hahn
Pine Knoll Shores Realty - Morehead City, NC
Realtor/Broker - Crystal Coast, NC

Nice Video!  Is there a Video editing program you recommend for beginners?  Video is something I know I MUST do.... just having a hard time getting started.  How 'bout you move to the coast of NC, and shoot my videos for me?

Mar 21, 2012 08:41 PM #5
Rainmaker
3,417,130
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Great flow and I like the lack of voice over. Short captions help! Michael, you have a winner! Enjoy your day!

Mar 21, 2012 08:54 PM #6
Rainmaker
1,808,342
Ginny Gorman
RI Real Estate Services ~ 401-529-7849~ RI Waterfront Real Estate - North Kingstown, RI
Homes for Sale in North Kingstown RI and beyond

Michael, this is a great video tour especially for an out of state buyer to really get a feel for this home...which I did.  It really tells me whether i would be interested or not!

Mar 21, 2012 09:14 PM #7
Rainer
284,191
Keith Gilkey
Re/Max Chesapeake - Elkton, MD
410-920-7214, Re/Max Chesapeake

Michael, This is the one. I like the music no voice and the time. Ver well done and I agree this is a great tool for a buyer. Thanks for sharing!

Mar 21, 2012 10:15 PM #8
Rainmaker
1,048,908
Fred Carver Personal Real Estate Corporation
RE/MAX Camosun Victoria BC Real Estate - Victoria, BC
Accredited Real Estate Consultant

Hi Michael...personally I voice over my walk through, describing the home. I also walk through the house without editing, it seems by editing frames it turns into a slide show...just saying.

Music is good too

Mar 22, 2012 01:02 AM #9
Ambassador
1,155,611
Craig Rutman
Helping people in transition - Cary, NC
Raleigh, Cary, Apex area Realtor

You've really hit pay dirt with your videography Michael. They just keep getting better and better my friend.

Mar 22, 2012 03:21 AM #10
Ambassador
1,926,846
Hannah Williams
Re/Max Eastern inc. - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-953-8818

You are wonderful and so is the video;but my humble opinion is keep it to 2 minutes or less.People lose interest with video more than 2 minutes

Mar 22, 2012 07:56 AM #11
Ambassador
1,932,639
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

I was in Alaska for a week and missed this helpful post with video tips for listings.  Thanks for sharing your knowledge Michael.

YouTube Thursdays

Mar 30, 2012 02:57 AM #12
Ambassador
1,241,779
Joni Bailey
101 Main St. Realty - Huntsville, TX
Your Huntsville / Lake Livingston Area REALTOR®

The video did not work for me. It playe but was stuck on the opening shot with a screeching sound. ?

Apr 18, 2012 07:30 AM #13
Rainmaker
924,619
Larry Brewer - Benchmark Realty llc
Benchmark Realty LLc - Nashville, TN

Michael - you were right, they will watch it, and in most cases remember what they looked at.

May 14, 2012 08:10 AM #14
Rainer
639,083
Carl Winters
Canyon Lake, TX

Hello Michael: Just checking to see if you had posted a new blog recently.

Ceil Winters

May 16, 2012 12:53 AM #15
Rainmaker
589,883
Phil Leng
Retired - Kirkland, WA
Phil Leng - Retired

Hi Michael,

Video certainly does add a dimension that nothing else can match.

Thanks for sharing this one

Phil

Jul 15, 2012 08:10 PM #16
Ambassador
1,709,615
Dale Baker
Baker Energy Audits and Commercial Properties Inspections - Claremont, NH
New Hampshire Relocation Real Estate Information

Howdy and evening Michael

Michael my friend, the Videos that you make sure are always mighty outstanding for folks to enjoy watching!

Have a good one 

Dale in New Hampshire

Aug 07, 2012 01:57 PM #17
Rainmaker
1,080,029
Sharon Alters
Coldwell Banker Vanguard Realty - 904-673-2308 - Fleming Island, FL
Realtor - Homes for Sale Fleming Island FL

Hi Michael, just searching around trying to see one of your videos - and this one has been removed as well.

Sharon

Nov 02, 2012 03:18 PM #18
Ambassador
1,241,779
Joni Bailey
101 Main St. Realty - Huntsville, TX
Your Huntsville / Lake Livingston Area REALTOR®

Wishing a very Happy Thanksgiving from my family to yours!

TPM, Rick, Zsa Zsa, Joni, and Zoe

 
Nov 22, 2012 11:19 AM #19
Rainmaker
1,048,908
Fred Carver Personal Real Estate Corporation
RE/MAX Camosun Victoria BC Real Estate - Victoria, BC
Accredited Real Estate Consultant

Hi Micheal...it been a while since this post, I hope all is well.

MERRY CHRISTMAS To You and Your Family.

Merry Christmas Michael

Dec 16, 2012 01:01 PM #20
Rainmaker
924,619
Larry Brewer - Benchmark Realty llc
Benchmark Realty LLc - Nashville, TN

Hi Micheal - Video is a great tool for attracting Google placement, and for some of the nicer homes, I can't imagine listing a home without it.

Jan 05, 2014 09:44 AM #21
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Michael Thornton

Nashville Area - Photography & Videography
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