Link Bait - The Art of Getting Inbound Links for SEO

By
Services for Real Estate Pros with Smart Media Creative Solutions

In my past blog post "What is a Good Link?" we discussed that the best link to your web sites when it comes to SEO is a Natural Link (See cited post for more info on natural links). One individual asked how you can get a natural link, among other methods I mentioned "Link Bait".

Link Bait is particularly interesting web content that is designed to make webmasters want to put links on their web site to yours.

There is a brilliantly creative example of Link Bait floating around the net right now! Here it is:

http://www.elfyourself.com/

Career Builder did one a while back also:

http://www.careerbuilder.com/monk-e-mail/

 

Career Builder's is a better example of Link Bait to increase your search ranking, because their's is actually on their web site whereas Elf Yourself is a separate web site. I think OfficeMax is using their example more to increase their branding than anything else, but you get the idea.

Comments (25)

Micheal St. Peter
The Bayshore Group - Traverse City, MI
Elf Your self is going crazy here in Travers City. Our board of realtors sent it to all the agents
Dec 18, 2007 06:43 AM
Wayne B. Pruner
Oregon First - Tigard, OR
Tigard Oregon Homes for Sale, Realtor, GRI
Funny stuff. Thanks.
Dec 18, 2007 07:10 AM
Daniel J. Brudnok, REALTOR
Berkshire Hathaway Home Services Fox & Roach, REALTORS - Exton - PA License #RS-225179-L / Delaware License #RS-0025038 - Downingtown, PA
SRES, e-PRO,ABR,GREEN,CSP

Robert,

I will have to look into this when I have a bit more time....I book-marked it, thanks.

Dec 18, 2007 07:39 AM
Bill Gassett
RE/MAX Executive Realty - Hopkinton, MA
Metrowest Massachusetts Real Estate
Those are pretty funny :)
Dec 18, 2007 10:27 AM
Cody Sperber
Clever Investor, LLC - Chandler, AZ
Real Estate Investing Education
I never really knew the purpose of Monk-e-Mail!  I need to learn more about linkbait.
Dec 18, 2007 02:50 PM
Gayle Balaban
The Best Spot Realty/Waterfront Real Estate/Ooltewah Real E - Chattanooga, TN
E. TN Waterfront Real Estate
All of this is fascinatinr, but, way beyond me.  I wish I could just hire someone to do it.
Dec 18, 2007 05:07 PM
DeAnna Woody
Pristine Properties & Vacation Rentals, LLC - Burnsville, NC
It was smart for OfficeMax to do this! I have received it 10 times at least and my husband and I have sent it to 10 or so...imagine if people were doing that to your website!!
Dec 18, 2007 11:04 PM
DeAnna Woody
Pristine Properties & Vacation Rentals, LLC - Burnsville, NC
It was smart for OfficeMax to do this! I have received it 10 times at least and my husband and I have sent it to 10 or so...imagine if people were doing that to your website!!
Dec 18, 2007 11:05 PM
DeAnna Woody
Pristine Properties & Vacation Rentals, LLC - Burnsville, NC
It was smart for OfficeMax to do this! I have received it 10 times at least and my husband and I have sent it to 10 or so...imagine if people were doing that to your website!!
Dec 18, 2007 11:05 PM
Robert Krames
Smart Media Creative Solutions - Gainesville, FL
It's totally viral baby! It is literally the fastest growing web site in traffic on the net, see alexa.com
Dec 18, 2007 11:45 PM
Josh Ross
RE/MAX PROS - Germantown, MD
I have been sent a few elf yourselves. Definately funny & must be great advertising for them! Just tried the money madness, they are having problems with their site so maybe I will try later.
Dec 21, 2007 02:34 AM
Gayle Balaban
The Best Spot Realty/Waterfront Real Estate/Ooltewah Real E - Chattanooga, TN
E. TN Waterfront Real Estate
Bait bait.  Sounds like Phishing.  Oh well. I guess that I am too old to get all of this stuff straight.
Dec 21, 2007 03:52 PM
Robert Krames
Smart Media Creative Solutions - Gainesville, FL

Not PHishing, its Fishing, kind of like the kind you do for complements. 

Dec 23, 2007 11:37 PM
Virginia Hepp - Mesquite NV REALTOR
Desert Gold Realty - Mesquite NV Homes For Sale - Mesquite, NV
Mesquite NV Homes and Neighborhoods - Search MLS
That was fun!
Dec 25, 2007 05:09 PM
Charlotte Home Loans Your Charlotte Mortgage Lender
Charlotte, NC

I love widgets for this... created my own calulator widget to post... seen some limited success!

Ed Nailor - Mortgage loans in Charlotte

Dec 26, 2007 01:31 AM
Matthew Zgonc
Aksland Real Estate - Modesto, CA
Realtor, CFS, CVS
Good idea for natural links. I get the idea behind it. Thanks.
Dec 26, 2007 10:35 AM
Latonia Parks
Top Bragg Realty, Fayetteville NC, Home of the 82d ABN DIV - Fayetteville, NC
Certified Military Relocation Expert
I will check out both sites.  I try to have my presence on the web but often times I don't know enough about them either.
Dec 26, 2007 10:55 AM
Robert Krames
Smart Media Creative Solutions - Gainesville, FL

I will check out both sites.  I try to have my presence on the web but often times I don't know enough about them either.

 

12/26/2007 by Latonia Parks
 
That's ok. :) You don't have to know everything about it, you just have to know enough to recruit the right person(people) to help you make it. 
Dec 26, 2007 11:37 PM
Colleen Fischesser Northwest Property Shop
RE/MAX Advantage | Managing Broker - Chelan, WA
A Tradition of Trust in the Pacific NW since 1990!

Ugh...more to think about...creating my own "elf yourself" phenomenon...Just kidding. Thanks for the explanation!

Colleen

Dec 27, 2007 05:53 AM
Jan Wood
None - Gallatin, TN
Hey Robert:  Great stuff... love it!  I don't have a recording device yet... would have been more fun on the career builder site.
Dec 28, 2007 10:50 AM