The light is clearly shining at the end of a very long, dark, trying tunnel. Some of us are running towards the glimmer like a kid towards a Christmas tree, while others are sashaying slowly with learned skepticism. One thing is certain, change is coming and it is welcomed.
Just as we all free fell into a frenzy once we realized that yes there was a bubble and yes it was popping; we are just as shocked an somewhat astonished that recovery looms. It took all of us a sharp twisted learning curve to adapt and overcome the shrapnel of a crashing market. We worked harder for less, we did more with less, and we certainly spent less both professionally and personally.
It took months for most of us to accept and adjust to the Armageddon that invaded our career; yet adjust we did, and we did it well. We got back to the basics. Customer service was inexpensive yet more necessary than ever before, marketing budgets were scrutinized even pulverized to fit our diminishing funds. Gone were the days of passing along a “small” deal. Gone were the days of lavish head shots, flashy car decals, and self-centered full page ads. If it didn’t pay the bills, it just wasn’t worth the time or money.
Although recovery is slow, it is still an obvious shift. Those that stayed committed, stayed in the business, and stayed the course are cautiously optimistic. We have been treading water for so long we are still kicking on dry land. I am proud to have survived, even thrived. I am more proud to have shed the unnecessary, return to the basics, and build a clientele that is not only more loyal but more stable than ever before.
My name is Cherimie, and I am a Recession Realtor. I was good before, but I am better now. Never again will I take busy season for granted, clients for granted, or complain about the incessant phone calls. If the shift is coming, or if it is here; both ways I am fully prepared for what lies ahead, and happy to farewell what lies behind.