In the last post we discovered it is ethically wrong to take action inconsistent with exclusive agency relationships. In Pennsylvania, to establish an exclusive agency relationship, it must be in writing.
Now we are going to probe article 16 of the National Association of Realtors Code of Ethics a bit more. In the second situation:
Agent Jim and Agent Jane are both interviewed by Seller Sally. Seller Sally is selling her home at 123 Anywhere Street. She chooses Agent Jim to list her home. Agent Jane is frustrated she lost the listing and decides to call Seller Sally to ask her if she can represent her in the purchase of her next home. She explains her services and Seller Sally decides to use the services of Agent Jane in the purchase of her next home. When Agent Jim asks Seller Sally about seeing some homes she might like to purchase, Sally tells him she will be using the services of Agent Jane. Is Agent Jane guilty of an ethics violation?
Has agent Jane interfered in the exclusive agency relationship agent Jim has with Seller Sally. The answer is, “No.”
•Standard of Practice 16-3
Article 16 does not preclude Realtors® from contacting the client of another broker for the purpose of offering to provide, or entering into a contract to provide, a different type of real estate service unrelated to the type of service currently being provided (e.g., property management as opposed to brokerage) or from offering the same type of service for property not subject to other brokers’ exclusive agreements. However, information received through a Multiple Listing Service or any other offer of cooperation may not be used to target clients of other Realtors® to whom such offers to provide, or other form of contractual agreement between the listing broker and the client, the Realtor® may contact the owner to secure such services may be made. (Amended 1/04)
We see from the standard of practice that Jane was not prohibited from contacting Seller Sally for the purpose of providing a different type of service. If Buyer Sally had no written contract with Agent Jim, Jane had the right to solicit Sally to represent her as a buyer.
Stop Poaching My Buyers - A Series on the NAR Code of Ethics (Part One)
Stop Poaching my Buyers - A Series on the NAR Code of Ethics (Part Two)
Stop Poaching My Buyers - A Series on the NAR Code of Ethics (Part Three)
Stop Poaching My Buyers - A Series on the NAR Code of Ethics (Part Four)
Stop Poaching my Buyers - A Series on the NAR Code of Ethics (Part Five)
Stop Poaching My Buyers - A Series on the NAR Code of Ethics (Part Six)
Stop Poaching My Buyers - A Series on the NAR Code of Ethics (Part Seven)
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